Top Media Agencies Global 2024
Zenith
Overall rank
#7
Points
405.9
Awards won
37
Finalists
21
Best in Show
0
Gold
10
Silver
14
Bronze
13
Finalist
21
Campaigns and Awards 2024
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| Hunting the haunting | 20th Century Studios | The Walt Disney Company | Zenith | Taiwan | Customer (CX) / User Experience (UX) & Design | Smarties APAC | Bronze |
| STING NEO HUNTING ADVENTURE | Sting | PepsiCo | Zenith | Vietnam | WEB 3.0 Technologies Marketing | Smarties APAC | Silver |
| LET AI TAKE YOU HOME THIS T?T | Pepsi | PepsiCo | Zenith | Vietnam | Customer (CX) / User Experience (UX) & Design | Data Insights / Contextual Marketing | Smarties APAC | Silver, Finalist |
| LAY'S SMILE IS THE NEW YEAR FORTUNE | Lay's | PepsiCo | Zenith | Vietnam | Cross Digital Media Marketing | Personalization | AI-Powered Audience Engagement | Smarties APAC | Bronze, Finalist (2) |
| ROCKSTAR BRO-CODE | Rockstar | PepsiCo | Zenith | Vietnam | Customer Journey Marketing - Lead Generation / CRM | O2O / New Retail / Innovative & New Tech Sales Channels | Smarties APAC | Gold, Silver |
| LET AI TAKE YOU HOME THIS T?T | Pepsi | PepsiCo | Zenith | Vietnam | AI-Powered Audience Engagement | Cross Digital Media Marketing | Innovative Use of AI in Advertising | Smarties X | Bronze (2), Finalist |
| ROCKSTAR BRO-CODE | Rockstar | PepsiCo | Zenith | Vietnam | Customer Journey Marketing - Lead Generation / CRM | Smarties X | Silver |
| THIRSTY UNDER THIRTY | Suntory | Suntory | Zenith | Vietnam | Short or Long Form Video | Smarties X | Gold |
| “Kit to Kat” - Valentine’s Day | KitKat | Nestle | Zenith | India | O2O / New Retail / Innovative & New Tech Sales Channels | Smarties India | Finalist |
| When GenZs took a breaking love break! | KitKat | Nestle | Zenith | India | Social Media Marketing | Smarties India | Gold |
| When India had its #fingerscrossed! | KitKat | Nestle | Zenith | India | Cross Digital Media Marketing | Smarties India | Bronze |
| Kayang Kaya ng Filipina by Visa | Visa | Visa | Zenith | Philippines | Instant Impact / Promotion | Smarties Philippines | Finalist |
| Water Drinks Gatorade | Gatorade | PepsiCo | Zenith | Philippines | Instant Impact / Promotion | Smarties Philippines | Finalist |
| BEING A BREADWINNER, I DARE NOT TO GET TIRED | Suntory | Suntory | Zenith | Vietnam | Brand Purpose / Activism | Smarties Vietnam | Bronze |
| GET OUT FOR LIFE | 7Up | PepsiCo | Zenith | Vietnam | Customer (CX) / User Experience (UX) & Design | WEB 3.0 Technologies Marketing | Smarties Vietnam | Bronze, Finalist |
| LAY'S SMILE IS THE NEW YEAR FORTUNE | Lay's | PepsiCo | Zenith | Vietnam | Brand Experience | AI-Powered Audience Engagement | Social Media Marketing | Personalization | AI-Driven Creative Excellence | Smarties Vietnam | Silver, Bronze, Finalist (3) |
| LAY'S: THE IRRESTIBLE LAST PIECE | Lay's | PepsiCo | Zenith | Vietnam | Cross Digital Media Marketing | Brand Experience | Smarties Vietnam | Bronze, Finalist |
| LET AI TAKE YOU HOME THIS T?T | Pepsi | PepsiCo | Zenith | Vietnam | AI-Powered Audience Engagement | AI-Driven Creative Excellence | Innovative Use of AI in Advertising | Data Insights / Contextual Marketing | Customer (CX) / User Experience (UX) & Design | Smarties Vietnam | Gold, Silver, Finalist (3) |
| ROCKSTAR BRO-CODE | Rockstar | PepsiCo | Zenith | Vietnam | Brand Experience | Cross Digital Media Marketing | Smarties Vietnam | Finalist (2) |
| STING NEO HUNTING ADVENTURE | Sting | PepsiCo | Zenith | Vietnam | WEB 3.0 Technologies Marketing | Smarties Vietnam | Bronze |
| THIRSTY UNDER THIRTY | Suntory | Suntory | Zenith | Vietnam | Omnichannel Marketing | Creator / Influencer / Celebrity Marketing | Social Impact Marketing | Smarties Vietnam | Bronze (2), Finalist |
| The Cookies & Cream Guy | Nescafe | Nestle | Zenith | United Arab Emirates | Social Media Marketing | Smarties MENA | Bronze |
| Ride to Freedom | Dosy | Dosy | Zenith | United Arab Emirates | Best in Show | Brand Purpose / Activism | Small Budget, Big Impact | Social Impact Marketing | Diversity & Inclusion | Integrated Ecommerce Innovation | Smarties MENA | Gold (2), Silver (3) |
| 10 Questions Before Your Coffee Gets Cold | Nescafe | Nestle | Zenith | United Arab Emirates | Social Media Marketing | Creator / Influencer / Celebrity Marketing | Smarties MENA | Gold, Silver |
| WhatsApp Oman | Omantel | Government of Oman | Zenith | United Arab Emirates | Real Time Marketing | Social Messaging / Chat Apps / Text Messaging | Small Budget, Big Impact | Smarties MENA | Gold (2), Silver |
| Mixes Make Cooking Easy | Maggi | Nestle | Zenith | United Arab Emirates | Omnichannel Marketing | Smarties MENA | Silver |
| Maqroo | Omantel | Government of Oman | Zenith | United Arab Emirates | Social Impact Marketing | Diversity & Inclusion | Brand Experience | Smarties MENA | Silver (2), Finalist |
| FEAR | Dosy | Dosy | Zenith | United Arab Emirates | Short or Long Form Video | Smarties MENA | Finalist |
| Uplifted Breadwinners as real winners in Society | BOSS Coffee | Suntory | Zenith | Vietnam | Social Impact Marketing | Smarties APAC | Finalist |
| Uplifted Breadwinners as real winners in Society | BOSS Coffee | Suntory | Zenith | Vietnam | Social Impact Marketing | Smarties Vietnam | Gold |