MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Advertisers APAC 2022

Yum! Brands

Overall rank

#8

Points

200.8

Awards won

3

Finalists

2

Region
APAC
Best in Show 0
Gold 0
Silver 3
Bronze 0
Finalist 2

Campaigns and Awards 2022

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
7-minutes Express Pick-up KFC Yum! Brands Blink Digital India Geo Targeting, O2O / New Retail / Innovation Sales Channels Smarties APAC Finalist (2)
Colonel KI's Collector Cards KFC Yum! Brands Mindshare China Brand Experience, Customer Life-Cycle Marketing, O2O / New Retail / Innovative Sales Channels Smarties APAC Silver (3)