Top Solution Providers - China 2021
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Xiaomi
| Overall Rank: | 2 |
| Points: | 75.5 |
| Awards Won: | 6 |
| Finalist(s) Achieved: | 0 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 0 |
| Silver(s) Won: | 3 |
| Bronze(s) Won: | 3 |
| Region: | China |
Campaigns and Awards 2021
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
Shell Search × Xiaomi, product effects, explosive growth |
Shell |
Royal Dutch Shell |
Xiaomi |
China |
Lead Generation / Direct Response / Conversions / Promotion |
Smarties China |
Silver |
Alipay × Xiaomi, one voice, direct service |
Alipay |
Ant Financials |
Xiaomi |
China |
Lead Generation / Direct Response / Conversions / Promotion |
Smarties China |
Bronze |
Vipshop × Xiaomi, technology empowerment, detonate anniversary |
Vipshop |
Vipshop |
Xiaomi |
China |
Programmatic |
Smarties China |
Silver |
Xiaohongshu X Xiaomi, hierarchical pulls to help Xiaohongshu users grow LTV |
Xiaohongshu |
Xiaohongshu |
Xiaomi |
China |
Data/Insights |
Smarties China |
Bronze |
Dior × Xiao Ai, choose "AI" for Tanabata |
Dior |
LVMH |
Xiaomi |
China |
Voice/Mobile Audio |
Smarties China |
Silver |
Fu Shuliang × Xiaomi, AI guardian butler for nose allergies |
Fu Shuliang |
Fu Shuliang |
Xiaomi |
China |
Machine Learning and Bot |
Smarties China |
Bronze |