MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Agency Networks Global 2021

Wavemaker

Overall rank

#6

Points

329.2

Awards won

21

Finalists

16

Region
Global
Network
WPP
Best in Show 0
Gold 3
Silver 8
Bronze 10
Finalist 16

Campaigns and Awards 2021

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
Ok Google, eat a 5 Star Cadbury 5 Star Mondelēz International Wavemaker India Mobile Audio / Voice Smarties APAC Silver
MatchMaker Netflix Netflix Wavemaker India Innovation Smarties APAC Gold
Not Just A Cadbury Ad Cadbury Celebrations Mondelēz International Wavemaker India Location Targeting, Video Advertising Smarties APAC Gold, Bronze
Making India More Generous - One Thank You At A Time Cadbury Dairy Milk Mondelēz International Wavemaker India Cross Channel Integration Smarties APAC Finalist
m-Select Campaign Takes Grocery Shopping from Bricks to Clicks Bliblimart Djarum Wavemaker Indonesia Best Brand Experience in Mobile Rich Media, Innovation Smarties APAC Silver, Finalist
#GreenBeauty Garnier L'Oréal Wavemaker Indonesia Cross Mobile Integration Smarties APAC Silver
#StandUp against street harassment L'Oréal L'Oréal Wavemaker Indonesia Cross Mobile Integration Smarties APAC Bronze
Most Beautiful Story ARZUM ARZUM Wavemaker Turkey Social Responsibility Smarties EMEA Bronze
Performance Booster AXA AXA Wavemaker Turkey Lead Generation / Direct Response / Conversions Smarties EMEA Gold
HOW WAS HUAWEI ABLE TO TURN THE TIME SPENT AT HOME INTO AN OPPORTUNITY? Huawei Huawei Wavemaker Turkey eCommerce (pivoting during the pandemic) Smarties EMEA Bronze
Make it Large with Royal Stag Royal Stag Pernod Ricard Wavemaker India Video Advertising Smarties India Finalist
#ALotCanHappenInside Sunfeast Dark Fantasy ITC Wavemaker India Video Advertising Smarties India Bronze
Creating a community as a the voice of the brand ITC Masterchef ITC Wavemaker India Best Use of User Generated Content for Advertising Smarties India Bronze
Stay home and Chill with Bingo! Bingo! ITC Wavemaker India Consumer Promotions Smarties India Finalist
Break the ice with Mentos Say Hello Mentos Perfetti Van Melle Wavemaker India Consumer Promotions, Product / Service Launch Smarties India Silver, Finalist
#StandUp against street harassment L'Oréal L'Oréal Wavemaker Indonesia Most Engaging Mobile Creative, Social Impact / Not-For-Profit, Purposeful Marketing Smarties Indonesia Silver (2), Finalist
m-Select Campaign Takes Grocery Shopping from Bricks to Clicks Bliblimart Djarum Wavemaker Indonesia Lead Generation, Seamless Consumer Experience, Brand Awareness / Experience, Innovation, Most Engaging Mobile Creative Smarties Indonesia Silver (2), Finalist (3)
#GreenBeauty Garnier L'Oréal Wavemaker Indonesia Social Impact / Not-For-Profit, Purposeful Marketing Smarties Indonesia Bronze (2)
"Rethinking Luxury business Transformation from Offline to Online" Kiehl’s L'Oréal Wavemaker Indonesia Product / Service Launch Smarties Indonesia Finalist
How was Huawei able to turn the Time spent at Home into an Opportunity? Huawei Huawei Wavemaker Turkey Lead Generation / Direct Response / Conversions, eCommerce (pivoting during the pandemic) Smarties Turkey Finalist (2)
Dream Long Frizz Killer Serum Launch – Bridge Project L’Oréal L'Oréal Wavemaker Turkey Data/Insights Smarties Turkey Bronze
Performance Booster AXA AXA Wavemaker Turkey Lead Generation / Direct Response / Conversions Smarties Turkey Finalist
MOST BEAUTIFUL STORY ARZUM ARZUM Wavemaker Turkey Social Responsibility Smarties Turkey Finalist
Gaming Arena Olips Mondelēz International Wavemaker Turkey Gaming / Gamification & E-Sports Smarties Turkey Finalist
Football Campaign First Mondelēz International Wavemaker Turkey User Generated / Influencer Marketing Smarties Turkey Finalist
Brand renewal: a feast of breaking the circle of black technology + top-notch M-zone China Mobile Wavemaker China Cross Media / Cross Mobile Integration Smarties China Bronze