Top Brands Global 2025
Vaseline
Overall rank
#16
Points
213.4
Awards won
20
Finalists
13
Best in Show
0
Gold
5
Silver
5
Bronze
10
Finalist
13
Campaigns and Awards 2025
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| Vaseline: Beauty Clinic in Your Pocket | Vaseline | Unilever | Mindshare | Indonesia | Customer (CX) / User Experience (UX) & Design | AI-Powered Audience Engagement | Smarties APAC | Silver, Bronze |
| Vaseline: Beauty Clinic in Your Pocket | Vaseline | Unilever | YMT Ads | Indonesia | Customer (CX) / User Experience (UX) & Design | AI-Powered Audience Engagement | Smarties APAC | Silver, Bronze |
| If My Skin Can, Yours Can | Vaseline | Unilever | VML | Indonesia | Diversity and Inclusive Excellence | Creator / Influencer / Celebrity Marketing | Smarties Indonesia | Gold, Silver |
| Vaseline Sunitizer | Vaseline | Unilever | VML | Indonesia | Customer (CX) / User Experience (UX) & Design | Smarties Indonesia | Gold |
| Vaseline: Beauty Clinic in Your Pocket | Vaseline | Unilever | VML | Indonesia | Social Media Marketing | Innovative Use of AI in Advertising | Future Forward Technology Marketing | Customer (CX) / User Experience (UX) & Design | AI-Powered Audience Engagement | Smarties Indonesia | Bronze (2), Finalist (3) |
| Vaseline: Beauty Clinic in Your Pocket | Vaseline | Unilever | OLIVER | Indonesia | Social Media Marketing | Innovative Use of AI in Advertising | Future Forward Technology Marketing | Customer (CX) / User Experience (UX) & Design | AI-Powered Audience Engagement | Smarties Indonesia | Bronze (2), Finalist (3) |
| Vaseline: Beauty Clinic in Your Pocket | Vaseline | Unilever | Mindshare | Indonesia | Social Media Marketing | Innovative Use of AI in Advertising | Future Forward Technology Marketing | Customer (CX) / User Experience (UX) & Design | AI-Powered Audience Engagement | Smarties Indonesia | Bronze (2), Finalist (3) |
| Vaseline: Beauty Clinic in Your Pocket | Vaseline | Unilever | YMT Ads | Indonesia | Social Media Marketing | Innovative Use of AI in Advertising | Future Forward Technology Marketing | Customer (CX) / User Experience (UX) & Design | AI-Powered Audience Engagement | Smarties Indonesia | Bronze (2), Finalist (3) |
| Project OA - Vaseline OA Summer | Vaseline | Unilever | pubU | Philippines | Brand Experience | Smarties Philippines | Finalist |
| Vaseline Cera Glow Live Shopping Experience | Vaseline | Unilever | OLIVER | South Africa | Integrated E-commerce Innovation & Live Streaming | Small Budget, Big Impact | Cross Digital Media Marketing | Smarties Sub-Saharan Africa | Gold, Silver (2) |
| Vaseline Verified | Vaseline | Unilever | Mindshare | UK | Social Media Marketing | Creator / Influencer / Celebrity Marketing | Smarties X | Gold (2) |