Top Advertisers - Europe 2021
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Unilever
| Overall Rank: | 1 |
| Points: | 442.9 |
| Awards Won: | 160 |
| Finalist(s) Achieved: | 192 |
| Best in Show(s) Won: | 3 |
| Gold(s) Won: | 32 |
| Silver(s) Won: | 80 |
| Bronze(s) Won: | 45 |
| Region: | Europe |
Campaigns and Awards 2021
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
Killer recipes |
Unilever Food Solutions |
Unilever |
Mindshare |
China |
Consumer Promotions |
Smarties X |
Silver |
Killer recipes |
Unilever Food Solutions |
Unilever |
UNITE |
China |
Consumer Promotions |
Smarties X |
Silver |
Killer recipes |
Unilever Food Solutions |
Unilever |
dentsu MB |
China |
Consumer Promotions |
Smarties X |
Silver |
#Unstoppable China |
Lux |
Unilever |
Mindshare |
Singapore |
Social Impact / Not-For-Profit |
Smarties X |
Finalist |
#Unstoppable China |
Lux |
Unilever |
Wunderman Thompson |
Singapore |
Social Impact / Not-For-Profit |
Smarties X |
Finalist |
From Battle to Bottle: Clear China's eSports Breakthrough |
Clear |
Unilever |
Mindshare |
China |
Cross Mobile Integration, Contextual / Native Advertising |
Smarties X |
Silver, Finalist |
From Battle to Bottle: Clear China's eSports Breakthrough |
Clear |
Unilever |
Shanghai Chiyang Culture Media |
China |
Cross Mobile Integration, Contextual / Native Advertising |
Smarties X |
Silver, Finalist |
From Battle to Bottle: Clear China's eSports Breakthrough |
Clear |
Unilever |
UNITE |
China |
Cross Mobile Integration, Contextual / Native Advertising |
Smarties X |
Silver, Finalist |
Stay At Home |
Lipton |
Unilever |
Magna |
Egypt |
Contextual / Native Advertising |
Smarties X |
Finalist |
Stay At Home |
Lipton |
Unilever |
Silverpush |
Egypt |
Contextual / Native Advertising |
Smarties X |
Finalist |
More More - Rexona |
Rexona |
Unilever |
Magna |
Egypt |
Cross Channel Integration |
Smarties X |
Finalist |
Hair Rewind Women's Day |
Dove |
Unilever |
T&A Ogilvy |
Vietnam |
Machine Learning and AI |
Smarties X |
Gold |
Headsmart: Easing Soccer Fans' Anxiety with AI |
Clear |
Unilever |
Mindshare |
Indonesia |
Social Media Marketing |
Smarties X |
Finalist |
Headsmart: Easing Soccer Fans' Anxiety with AI |
Clear |
Unilever |
Goal |
Indonesia |
Social Media Marketing |
Smarties X |
Finalist |
5 Lipton Cups That Will Make Your Day |
Lipton |
Unilever |
Mindshare |
Vietnam |
Machine Learning and AI |
Smarties X |
Finalist |
Hijacking Live Game with Real-Time Prediction |
Clear |
Unilever |
Mindshare |
Vietnam |
Cross Mobile Integration, Contextual / Native Advertising |
Smarties X |
Silver, Finalist |
Hijacking Live Game with Real-Time Prediction |
Clear |
Unilever |
Alta |
Vietnam |
Cross Mobile Integration, Contextual / Native Advertising |
Smarties X |
Silver, Finalist |
Hijacking Live Game with Real-Time Prediction |
Clear |
Unilever |
E-Sport |
Vietnam |
Cross Mobile Integration, Contextual / Native Advertising |
Smarties X |
Silver, Finalist |
Covid-19 Hyper Alert System |
Lifebuoy |
Unilever |
Mindshare |
Vietnam |
Social Impact / Not-For-Profit, Brand Activism |
Smarties X |
Silver, Bronze |
Covid-19 Hyper Alert System |
Lifebuoy |
Unilever |
Biz Eyes |
Vietnam |
Social Impact / Not-For-Profit, Brand Activism |
Smarties X |
Silver, Bronze |
Covid-19 Hyper Alert System |
Lifebuoy |
Unilever |
Creative Hunts |
Vietnam |
Social Impact / Not-For-Profit, Brand Activism |
Smarties X |
Silver, Bronze |
Stamina Meter - A new currency in town! |
Boost |
Unilever |
Mindshare |
India |
Brand Experience |
Smarties X |
Finalist |
Stamina Meter - A new currency in town! |
Boost |
Unilever |
Sportz Interactive |
India |
Brand Experience |
Smarties X |
Finalist |
Stamina Meter - A new currency in town! |
Boost |
Unilever |
Disney+ Hotstar |
India |
Brand Experience |
Smarties X |
Finalist |
Every Prayer Starts with a Clean Pair of Hands |
Lifebuoy |
Unilever |
Mindshare |
Vietnam |
Social Impact / Not-For-Profit |
Smarties X |
Silver |
Every Prayer Starts with a Clean Pair of Hands |
Lifebuoy |
Unilever |
Vietnam |
Social Impact / Not-For-Profit |
Smarties X |
Silver |
|
Every Prayer Starts with a Clean Pair of Hands |
Lifebuoy |
Unilever |
Biz Eyes |
Vietnam |
Social Impact / Not-For-Profit |
Smarties X |
Silver |
Every Prayer Starts with a Clean Pair of Hands |
Lifebuoy |
Unilever |
Creative Hunts |
Vietnam |
Social Impact / Not-For-Profit |
Smarties X |
Silver |
#CheckYourself |
Dove |
Unilever |
Mindshare |
Sweden |
XR Technology – (AR/VR/MR) |
Smarties X |
Gold |
Safety4All - Love, Like Safety, Does Not Discriminate |
Lifebuoy |
Unilever |
Mindshare |
Vietnam |
Consumer Promotions, Lead Generation, Product / Service Launch |
Smarties X |
Silver (2), Bronze |
Safety4All - Love, Like Safety, Does Not Discriminate |
Lifebuoy |
Unilever |
Creative Hunts |
Vietnam |
Consumer Promotions, Lead Generation, Product / Service Launch |
Smarties X |
Silver (2), Bronze |
Disinfection Alert System |
Domex |
Unilever |
Mindshare |
India |
Location Targeting |
Smarties X |
Silver |
Killer recipes |
Unilever Food Solutions |
Unilever |
Mindshare |
China |
Consumer Promotions, Best in Show, Lead Generation |
Smarties APAC |
Best in Show, Gold (2) |
Killer recipes |
Unilever Food Solutions |
Unilever |
UNITE |
China |
Consumer Promotions, Best in Show, Lead Generation |
Smarties APAC |
Best in Show, Gold (2) |
Killer recipes |
Unilever Food Solutions |
Unilever |
dentsu MB |
China |
Consumer Promotions, Best in Show, Lead Generation |
Smarties APAC |
Best in Show, Gold (2) |
#Unstoppable China |
Lux |
Unilever |
Mindshare |
China |
Cross Channel Integration, Cross Mobile Integration |
Smarties APAC |
Bronze, Finalist |
#Unstoppable China |
Lux |
Unilever |
Wunderman Thompson |
China |
Cross Channel Integration, Cross Mobile Integration |
Smarties APAC |
Bronze, Finalist |
Thermal Scan For Hidden Bacteria |
Clear |
Unilever |
Mindshare |
India |
Programmatic and Machine Learning |
Smarties APAC |
Finalist |
Thermal Scan For Hidden Bacteria |
Clear |
Unilever |
POKKT |
India |
Programmatic and Machine Learning |
Smarties APAC |
Finalist |
From Battle to Bottle: Clear China's eSports Breakthrough |
Clear |
Unilever |
Mindshare |
China |
Gaming / Gamification & E-Sports |
Smarties APAC |
Silver |
From Battle to Bottle: Clear China's eSports Breakthrough |
Clear |
Unilever |
Shanghai Chiyang Culture Media |
China |
Gaming / Gamification & E-Sports |
Smarties APAC |
Silver |
From Battle to Bottle: Clear China's eSports Breakthrough |
Clear |
Unilever |
UNITE |
China |
Gaming / Gamification & E-Sports |
Smarties APAC |
Silver |
Women's Day campaign |
Love Beauty and Planet |
Unilever |
T&A Ogilvy |
Vietnam |
Best Brand Experience in Mobile Rich Media, Programmatic and Machine Learning |
Smarties APAC |
Finalist (2) |
Whitening Launching |
Closeup |
Unilever |
T&A Ogilvy |
Vietnam |
Best use of Branded Content |
Smarties APAC |
Finalist |
Whitening Launching |
Closeup |
Unilever |
Mindshare |
Vietnam |
Best use of Branded Content |
Smarties APAC |
Finalist |
Vietnam Tet Campaign |
Comfort |
Unilever |
T&A Ogilvy |
Vietnam |
Product / Service Launch |
Smarties APAC |
Finalist |
Headsmart: Easing Soccer Fans' Anxiety with AI |
Clear |
Unilever |
Mindshare |
Indonesia |
Data/Insights |
Smarties APAC |
Finalist |
Headsmart: Easing Soccer Fans' Anxiety with AI |
Clear |
Unilever |
Goal |
Indonesia |
Data/Insights |
Smarties APAC |
Finalist |
U-Win: Connecting with consumers through unique value exchange |
Unilever |
Unilever |
Mindshare |
Philippines |
Lead Generation |
Smarties APAC |
Bronze |
U-Win: Connecting with consumers through unique value exchange |
Unilever |
Unilever |
InMobi |
Philippines |
Lead Generation |
Smarties APAC |
Bronze |
Hijacking Live Game with Real-Time Prediction |
Clear |
Unilever |
Mindshare |
Vietnam |
Gaming / Gamification & E-Sports, Innovation |
Smarties APAC |
Finalist (2) |
Hijacking Live Game with Real-Time Prediction |
Clear |
Unilever |
Alta |
Vietnam |
Gaming / Gamification & E-Sports, Innovation |
Smarties APAC |
Finalist (2) |
Hijacking Live Game with Real-Time Prediction |
Clear |
Unilever |
E-Sport |
Vietnam |
Gaming / Gamification & E-Sports, Innovation |
Smarties APAC |
Finalist (2) |
Talking Man-to-Man: A Passion to Sales Story |
Clear |
Unilever |
Mindshare |
Vietnam |
Location Targeting, Mobile App (includes mCommerce Solutions) |
Smarties APAC |
Finalist (2) |
Stamina Meter - A new currency in town! |
Boost |
Unilever |
Mindshare |
India |
Best use of Branded Content, Data/Insights, Innovation |
Smarties APAC |
Silver, Bronze (2) |
Stamina Meter - A new currency in town! |
Boost |
Unilever |
Sportz Interactive |
India |
Best use of Branded Content, Data/Insights, Innovation |
Smarties APAC |
Silver, Bronze (2) |
Stamina Meter - A new currency in town! |
Boost |
Unilever |
Disney+ Hotstar |
India |
Best use of Branded Content, Data/Insights, Innovation |
Smarties APAC |
Silver, Bronze (2) |
Be The Star: First Ever Online Celebrity Search with Eskinol Naturals |
Eskinol |
Unilever |
Mindshare |
Philippines |
Mobile App (includes mCommerce Solutions) |
Smarties APAC |
Bronze |
Be The Star: First Ever Online Celebrity Search with Eskinol Naturals |
Eskinol |
Unilever |
ABS-CBN Corporation |
Philippines |
Mobile App (includes mCommerce Solutions) |
Smarties APAC |
Bronze |
#RealMomsVillage Chatbot: A Data-Driven Campaign Recognizing Moms' Needs |
Baby Dove |
Unilever |
Mindshare |
Philippines |
Lead Generation |
Smarties APAC |
Silver |
#StopTheBeautyTest |
Dove |
Unilever |
Mindshare |
India |
Cross Channel Integration |
Smarties APAC |
Finalist |
#StopTheBeautyTest |
Dove |
Unilever |
Shaadi.com |
India |
Cross Channel Integration |
Smarties APAC |
Finalist |
Covid-19 Hyper Alert System |
Lifebuoy |
Unilever |
Mindshare |
Vietnam |
Best Data Driven Display Creative, Programmatic and Machine Learning |
Smarties APAC |
Silver, Bronze |
Covid-19 Hyper Alert System |
Lifebuoy |
Unilever |
Biz Eyes |
Vietnam |
Best Data Driven Display Creative, Programmatic and Machine Learning |
Smarties APAC |
Silver, Bronze |
Covid-19 Hyper Alert System |
Lifebuoy |
Unilever |
Creative Hunts |
Vietnam |
Best Data Driven Display Creative, Programmatic and Machine Learning |
Smarties APAC |
Silver, Bronze |
Every Prayer Starts with a Clean Pair of Hands |
Lifebuoy |
Unilever |
Mindshare |
Vietnam |
Consumer Promotions, Social Media Marketing |
Smarties APAC |
Gold, Silver |
Every Prayer Starts with a Clean Pair of Hands |
Lifebuoy |
Unilever |
Vietnam |
Consumer Promotions, Social Media Marketing |
Smarties APAC |
Gold, Silver |
|
Every Prayer Starts with a Clean Pair of Hands |
Lifebuoy |
Unilever |
Biz Eyes |
Vietnam |
Consumer Promotions, Social Media Marketing |
Smarties APAC |
Gold, Silver |
Every Prayer Starts with a Clean Pair of Hands |
Lifebuoy |
Unilever |
Creative Hunts |
Vietnam |
Consumer Promotions, Social Media Marketing |
Smarties APAC |
Gold, Silver |
How Vietnam Contained COVID-19 |
Lifebuoy |
Unilever |
Mindshare |
Vietnam |
Social Impact / Not-For-Profit |
Smarties APAC |
Silver |
How Vietnam Contained COVID-19 |
Lifebuoy |
Unilever |
Biz Eyes |
Vietnam |
Social Impact / Not-For-Profit |
Smarties APAC |
Silver |
How Vietnam Contained COVID-19 |
Lifebuoy |
Unilever |
Creative Hunts |
Vietnam |
Social Impact / Not-For-Profit |
Smarties APAC |
Silver |
Safety4All - Love, Like Safety, Does Not Discriminate |
Lifebuoy |
Unilever |
Mindshare |
Vietnam |
Product / Service Launch |
Smarties APAC |
Finalist |
Safety4All - Love, Like Safety, Does Not Discriminate |
Lifebuoy |
Unilever |
Creative Hunts |
Vietnam |
Product / Service Launch |
Smarties APAC |
Finalist |
Disinfection Alert System |
Domex |
Unilever |
Mindshare |
India |
Best Data Driven Display Creative |
Smarties APAC |
Silver |
Disinfection Alert System |
Domex |
Unilever |
InMobi |
India |
Best Data Driven Display Creative |
Smarties APAC |
Silver |
Degree INC |
Degree |
Unilever |
Wunderman Thompson |
Argentina |
Innovation |
Smarties Hispanic LATAM |
Gold |
#CleanseToCare |
Dove |
Unilever |
OLIVER Brazil |
Brazil |
Brand Experience, Social Media Marketing |
Smarties Brazil |
Finalist (2) |
#CleanseToCare |
Dove |
Unilever |
Brazil |
Brand Experience, Social Media Marketing |
Smarties Brazil |
Finalist (2) |
|
Fans That Sweat |
OMO |
Unilever |
eBrainz |
Brazil |
Gaming / Gamification & E-Sports |
Smarties Brazil |
Finalist |
Exchange of Channels |
Rexona |
Unilever |
Energy BBDO |
Brazil |
Social Media Marketing |
Smarties Brazil |
Finalist |
Exchange of Channels |
Rexona |
Unilever |
Initiative |
Brazil |
Social Media Marketing |
Smarties Brazil |
Finalist |
#MoveaAtHome |
Rexona |
Unilever |
Energy BBDO |
Brazil |
Social Media Marketing |
Smarties Brazil |
Finalist |
#MoveaAtHome |
Rexona |
Unilever |
Squid |
Brazil |
Social Media Marketing |
Smarties Brazil |
Finalist |
#MoveaAtHome |
Rexona |
Unilever |
CUBOCC |
Brazil |
Social Media Marketing |
Smarties Brazil |
Finalist |
#MoveaAtHome |
Rexona |
Unilever |
F.biz |
Brazil |
Social Media Marketing |
Smarties Brazil |
Finalist |
Algida'yla Tatlıya BaÄŸla! - End It Up with Algida! |
Algida |
Unilever |
Standby Creative Group |
Turkey |
Data/Insights, Lead Generation / Direct Response / Conversions, Video Advertising |
Smarties EMEA |
Silver, Bronze (2) |
Algida'yla Tatlıya BaÄŸla! - End It Up with Algida! |
Algida |
Unilever |
Mindshare |
Turkey |
Data/Insights, Lead Generation / Direct Response / Conversions, Video Advertising |
Smarties EMEA |
Silver, Bronze (2) |
Let's Play with Max Stage |
Algida Max |
Unilever |
Standby Creative Group |
Turkey |
Inclusivity (during the pandemic), Social Responsibility, Brand Experience |
Smarties EMEA |
Gold (2), Finalist |
Let's Play with Max Stage |
Algida Max |
Unilever |
Narkoz |
Turkey |
Inclusivity (during the pandemic), Social Responsibility, Brand Experience |
Smarties EMEA |
Gold (2), Finalist |
#CheckYourself |
Dove |
Unilever |
Mindshare |
Sweden |
Social Media Marketing, Brand Experience |
Smarties EMEA |
Gold, Finalist |
#CheckYourself |
Dove |
Unilever |
Snap Inc |
Sweden |
Social Media Marketing, Brand Experience |
Smarties EMEA |
Gold, Finalist |
#CheckYourself |
Dove |
Unilever |
Atomic Digital Design |
Sweden |
Social Media Marketing, Brand Experience |
Smarties EMEA |
Gold, Finalist |
40th Month of dental prevention by Mentadent – Mentadent Hub |
Mentadent |
Unilever |
Mindshare |
Italy |
Social Media Marketing |
Smarties EMEA |
Finalist |
Go Big or Go Home |
Big Bold |
Unilever |
Mindshare |
Turkey |
User Generated / Influencer Marketing |
Smarties EMEA |
Finalist |
Boom Mate |
Boom Boom |
Unilever |
Mindshare |
Turkey |
Gaming / Gamification & E-Sports, User Generated / Influencer Marketing, Technology Innovation |
Smarties EMEA |
Finalist (3) |
Survivor |
Yumoş |
Unilever |
Wunderman Thompson |
Turkey |
Consumer Promotions, Customer Experience, Gaming / Gamification & E-Sports, Innovation, Brand Experience, Technology Innovation |
Smarties EMEA |
Silver (3), Bronze, Finalist (2) |
Building |
Yumoş |
Unilever |
Wunderman Thompson |
Turkey |
Brand Experience, User Generated / Influencer Marketing, Inclusivity (during the pandemic) |
Smarties EMEA |
Silver, Bronze, Finalist |
Detergent Integrated Campaign |
Yumoş |
Unilever |
Wunderman Thompson |
Turkey |
Brand Experience |
Smarties EMEA |
Finalist |
The Right Click |
Axe |
Unilever |
Mindshare |
India |
Best use of Branded Content |
Smarties India |
Silver |
Stamina Meter - A new currency in town! |
Boost |
Unilever |
Mindshare |
India |
Contextual / Native Advertising, Best use of Branded Content, Brand Awareness / Experience, Best Data Driven Display Creative |
Smarties India |
Gold (2), Silver, Finalist |
Stamina Meter - A new currency in town! |
Boost |
Unilever |
Sportz Interactive |
India |
Contextual / Native Advertising, Best use of Branded Content, Brand Awareness / Experience, Best Data Driven Display Creative |
Smarties India |
Gold (2), Silver, Finalist |
Stamina Meter - A new currency in town! |
Boost |
Unilever |
Disney+ Hotstar |
India |
Contextual / Native Advertising, Best use of Branded Content, Brand Awareness / Experience, Best Data Driven Display Creative |
Smarties India |
Gold (2), Silver, Finalist |
Essentials On Wheels |
Unilever |
Unilever |
Mindshare |
India |
Mobile App (includes mCommerce Solutions) |
Smarties India |
Finalist |
#StopTheBeautyTest |
Dove |
Unilever |
Mindshare |
India |
Cross Channel Integration |
Smarties India |
Gold |
#StopTheBeautyTest |
Dove |
Unilever |
Shaadi.com |
India |
Cross Channel Integration |
Smarties India |
Gold |
Disinfection Alert System |
Domex |
Unilever |
Mindshare |
India |
Best Brand Experience in Mobile Rich Media |
Smarties India |
Silver |
Disinfection Alert System |
Domex |
Unilever |
InMobi |
India |
Best Brand Experience in Mobile Rich Media |
Smarties India |
Silver |
Beat The Bacteria |
Vim |
Unilever |
Mindshare |
India |
Most Engaging Mobile Creative |
Smarties India |
Silver |
Beat The Bacteria |
Vim |
Unilever |
InMobi |
India |
Most Engaging Mobile Creative |
Smarties India |
Silver |
Bringing Offline Dental Care to Users on Mobile |
Pepsodent |
Unilever |
Mindshare |
Indonesia |
Location Targeting, Seamless Consumer Experience |
Smarties Indonesia |
Finalist (2) |
Bringing Offline Dental Care to Users on Mobile |
Pepsodent |
Unilever |
InMobi |
Indonesia |
Location Targeting, Seamless Consumer Experience |
Smarties Indonesia |
Finalist (2) |
Lifebuoy arms Indonesians against COVID with the power of real-time data |
Lifebuoy |
Unilever |
Mindshare |
Indonesia |
Video Advertising, Best Data Driven Display Creative |
Smarties Indonesia |
Silver, Finalist |
Lifebuoy arms Indonesians against COVID with the power of real-time data |
Lifebuoy |
Unilever |
InMobi |
Indonesia |
Video Advertising, Best Data Driven Display Creative |
Smarties Indonesia |
Silver, Finalist |
Delivers Beauty With a Boost |
Pond's |
Unilever |
Mindshare |
Indonesia |
Gaming / Gamification & E-Sports, Best Brand Experience in Mobile Rich Media, Best Data Driven Display Creative |
Smarties Indonesia |
Finalist (3) |
Delivers Beauty With a Boost |
Pond's |
Unilever |
Digital Turbine |
Indonesia |
Gaming / Gamification & E-Sports, Best Brand Experience in Mobile Rich Media, Best Data Driven Display Creative |
Smarties Indonesia |
Finalist (3) |
Cooking Up a Winning Storm with Royco Juara NutriMenu Mobile Campaign |
Royco |
Unilever |
Mindshare |
Indonesia |
Lead Generation, Most Engaging Mobile Creative |
Smarties Indonesia |
Finalist (2) |
Cooking Up a Winning Storm with Royco Juara NutriMenu Mobile Campaign |
Royco |
Unilever |
Digital Turbine |
Indonesia |
Lead Generation, Most Engaging Mobile Creative |
Smarties Indonesia |
Finalist (2) |
Cooking Up a Winning Storm with Royco Juara NutriMenu Mobile Campaign |
Royco |
Unilever |
TADA |
Indonesia |
Lead Generation, Most Engaging Mobile Creative |
Smarties Indonesia |
Finalist (2) |
Cooking Up a Winning Storm with Royco Juara NutriMenu Mobile Campaign |
Royco |
Unilever |
Reprise |
Indonesia |
Lead Generation, Most Engaging Mobile Creative |
Smarties Indonesia |
Finalist (2) |
Indonesian Street Flavours Come Online with Festival Jajanan Bango |
Bango |
Unilever |
Mindshare |
Indonesia |
Brand Awareness / Experience |
Smarties Indonesia |
Finalist |
Indonesian Street Flavours Come Online with Festival Jajanan Bango |
Bango |
Unilever |
Digital Turbine |
Indonesia |
Brand Awareness / Experience |
Smarties Indonesia |
Finalist |
Age Miracle #SekarangUntukNanti |
Pond's |
Unilever |
Ogilvy |
Indonesia |
Video Advertising |
Smarties Indonesia |
Bronze |
Age Miracle #SekarangUntukNanti |
Pond's |
Unilever |
Mindshare |
Indonesia |
Video Advertising |
Smarties Indonesia |
Bronze |
Philosophy |
Kopi Negeri |
Unilever |
Mindshare |
Indonesia |
Product / Service Launch, Cross Channel Integration |
Smarties Indonesia |
Silver, Bronze |
Philosophy |
Kopi Negeri |
Unilever |
Spotx |
Indonesia |
Product / Service Launch, Cross Channel Integration |
Smarties Indonesia |
Silver, Bronze |
Philosophy |
Kopi Negeri |
Unilever |
Social Catalyzer |
Indonesia |
Product / Service Launch, Cross Channel Integration |
Smarties Indonesia |
Silver, Bronze |
Happiness delivered home |
Walls |
Unilever |
Mindshare |
Indonesia |
Lead Generation, Cross Mobile Integration |
Smarties Indonesia |
Silver, Bronze |
Let Children Play |
Paddle Pop |
Unilever |
Mindshare |
Indonesia |
Consumer Promotions |
Smarties Indonesia |
Silver |
Let Children Play |
Paddle Pop |
Unilever |
Emtek Digital |
Indonesia |
Consumer Promotions |
Smarties Indonesia |
Silver |
InDEOnesia |
Rexona |
Unilever |
Mindshare |
Indonesia |
Lead Generation, Consumer Promotions |
Smarties Indonesia |
Finalist (2) |
InDEOnesia |
Rexona |
Unilever |
InMobi |
Indonesia |
Lead Generation, Consumer Promotions |
Smarties Indonesia |
Finalist (2) |
InDEOnesia |
Rexona |
Unilever |
Oliver Agency |
Indonesia |
Lead Generation, Consumer Promotions |
Smarties Indonesia |
Finalist (2) |
World Oral Health Day Campaign |
Pepsodent |
Unilever |
Mindshare |
Indonesia |
Cross Mobile Integration |
Smarties Indonesia |
Finalist |
World Oral Health Day Campaign |
Pepsodent |
Unilever |
RCTI |
Indonesia |
Cross Mobile Integration |
Smarties Indonesia |
Finalist |
World Oral Health Day Campaign |
Pepsodent |
Unilever |
The Trade Desk |
Indonesia |
Cross Mobile Integration |
Smarties Indonesia |
Finalist |
World Oral Health Day Campaign |
Pepsodent |
Unilever |
Vidio |
Indonesia |
Cross Mobile Integration |
Smarties Indonesia |
Finalist |
World Oral Health Day Campaign |
Pepsodent |
Unilever |
KOL |
Indonesia |
Cross Mobile Integration |
Smarties Indonesia |
Finalist |
Super Hair Super Day |
Dove |
Unilever |
Mindshare |
Indonesia |
Product / Service Launch |
Smarties Indonesia |
Finalist |
Super Hair Super Day |
Dove |
Unilever |
Fimela |
Indonesia |
Product / Service Launch |
Smarties Indonesia |
Finalist |
Super Hair Super Day |
Dove |
Unilever |
Vidio |
Indonesia |
Product / Service Launch |
Smarties Indonesia |
Finalist |
Brightest Squad Hunt |
Rexona |
Unilever |
Mindshare |
Indonesia |
Cross Mobile Integration |
Smarties Indonesia |
Finalist |
Brightest Squad Hunt |
Rexona |
Unilever |
Emtek Digital |
Indonesia |
Cross Mobile Integration |
Smarties Indonesia |
Finalist |
Berkah Rasa Satu Meja (A Blessing of Taste on the Same Table) |
Sariwangi / Buavita / Bango / Royco / Jawara |
Unilever |
Mindshare |
Indonesia |
Social Impact / Not-For-Profit, Programmatic and Machine Learning |
Smarties Indonesia |
Finalist (2) |
Berkah Rasa Satu Meja (A Blessing of Taste on the Same Table) |
Sariwangi / Buavita / Bango / Royco / Jawara |
Unilever |
The Trade Desk |
Indonesia |
Social Impact / Not-For-Profit, Programmatic and Machine Learning |
Smarties Indonesia |
Finalist (2) |
Berkah Rasa Satu Meja (A Blessing of Taste on the Same Table) |
Sariwangi / Buavita / Bango / Royco / Jawara |
Unilever |
Indonesia |
Social Impact / Not-For-Profit, Programmatic and Machine Learning |
Smarties Indonesia |
Finalist (2) |
|
Berkah Rasa Satu Meja (A Blessing of Taste on the Same Table) |
Sariwangi / Buavita / Bango / Royco / Jawara |
Unilever |
Digital Turbine |
Indonesia |
Social Impact / Not-For-Profit, Programmatic and Machine Learning |
Smarties Indonesia |
Finalist (2) |
Berkah Rasa Satu Meja (A Blessing of Taste on the Same Table) |
Sariwangi / Buavita / Bango / Royco / Jawara |
Unilever |
WOOP |
Indonesia |
Social Impact / Not-For-Profit, Programmatic and Machine Learning |
Smarties Indonesia |
Finalist (2) |
Berkah Rasa Satu Meja (A Blessing of Taste on the Same Table) |
Sariwangi / Buavita / Bango / Royco / Jawara |
Unilever |
KOL |
Indonesia |
Social Impact / Not-For-Profit, Programmatic and Machine Learning |
Smarties Indonesia |
Finalist (2) |
Survivor |
Yumoş |
Unilever |
Wunderman Thompson |
Turkey |
Consumer Promotions, Cross Channel Integration, Gaming / Gamification & E-Sports, Technology Innovation, Brand Experience, Innovation |
Smarties Turkey |
Silver (2), Bronze (2), Finalist (2) |
Building |
Yumoş |
Unilever |
Wunderman Thompson |
Turkey |
Brand Experience, Cross Channel Integration, User Generated / Influencer Marketing, Inclusivity (during the pandemic) |
Smarties Turkey |
Gold, Silver, Bronze, Finalist |
Detergent Integrated Campaign |
Yumoş |
Unilever |
Wunderman Thompson |
Turkey |
Brand Experience |
Smarties Turkey |
Finalist |
Compete with generations |
Algida Maraş Usulü |
Unilever |
Standby Creative Group |
Turkey |
Consumer Promotions, Social Media Marketing, Social Commerce, User Generated / Influencer Marketing, Customer Experience |
Smarties Turkey |
Silver, Finalist (4) |
Compete with generations |
Algida Maraş Usulü |
Unilever |
Boomads |
Turkey |
Consumer Promotions, Social Media Marketing, Social Commerce, User Generated / Influencer Marketing, Customer Experience |
Smarties Turkey |
Silver, Finalist (4) |
Big Bold - Go Big or Go Home |
Algida |
Unilever |
Mindshare |
Turkey |
Brand Experience |
Smarties Turkey |
Finalist |
Boom Mate |
Boom Boom |
Unilever |
Mindshare |
Turkey |
Gaming / Gamification & E-Sports, Contextual / Native Advertising, User Generated / Influencer Marketing |
Smarties Turkey |
Finalist (3) |
Win with Algida |
Algida |
Unilever |
Mindshare |
Turkey |
Customer Experience, Innovation, Technology Innovation |
Smarties Turkey |
Silver, Finalist (2) |
Win with Algida |
Algida |
Unilever |
Kaizen Technology |
Turkey |
Customer Experience, Innovation, Technology Innovation |
Smarties Turkey |
Silver, Finalist (2) |
Let's Play with Max Stage |
Algida Max |
Unilever |
Standby Creative Group |
Turkey |
Inclusivity (during the pandemic), Social Responsibility |
Smarties Turkey |
Bronze (2) |
Let's Play with Max Stage |
Algida Max |
Unilever |
Narkoz |
Turkey |
Inclusivity (during the pandemic), Social Responsibility |
Smarties Turkey |
Bronze (2) |
Algida'yla Tatlıya BaÄŸla! - End It Up with Algida! |
Algida |
Unilever |
Standby Creative Group |
Turkey |
Data/Insights, Lead Generation / Direct Response / Conversions |
Smarties Turkey |
Silver (2), Bronze |
Algida'yla Tatlıya BaÄŸla! - End It Up with Algida! |
Algida |
Unilever |
Mindshare |
Turkey |
Data/Insights, Lead Generation / Direct Response / Conversions |
Smarties Turkey |
Silver (2), Bronze |
Killer recipes |
Unilever Food Solutions |
Unilever |
Mindshare |
China |
Lead Generation / Direct Response / Conversions / Promotion, Relationship Building / CRM, Data/Insights |
Smarties China |
Gold (3) |
From Battle to Bottle: Clear China's eSports Breakthrough |
Clear |
Unilever |
Mindshare |
China |
Mobile Gaming, Gamification & E-Sports |
Smarties China |
Bronze |
Wuhu Rewards |
Wuhu Rewards |
Unilever |
Oliver South Africa |
South Africa |
Product Services Launch, Mobile App, Innovation |
Smarties South Africa |
Finalist (3) |
Make Taste Not Waste |
Hellmann's |
Unilever |
Digitas Liquorice |
South Africa |
Brand Awareness, Social Media Marketing, Mobile Video |
Smarties South Africa |
Finalist (3) |
Loving Local |
whatsfordinner |
Unilever |
Digitas Liquorice |
South Africa |
Brand Awareness, Social Media Marketing, Mobile Video |
Smarties South Africa |
Finalist (3) |
Black Friday |
Wuhu Rewards |
Unilever |
Oliver South Africa |
South Africa |
Brand Awareness, Social Media Marketing, Influencer Marketing |
Smarties South Africa |
Finalist (3) |
Choose Joy |
OLA South Africa |
Unilever |
Oliver South Africa |
South Africa |
Brand Awareness, Promotion, Influencer Marketing |
Smarties South Africa |
Finalist (3) |
Move More At Home |
Shield |
Unilever |
Oliver South Africa |
South Africa |
Influencer Marketing, Brand Awareness, Social Media Marketing, Influencer Marketing |
Smarties South Africa |
Silver, Finalist (3) |
Aromat Comedy Club Season 2 |
Aromat |
Unilever |
Oliver South Africa |
South Africa |
Promotion, Brand Awareness, Pendoring Multilingual Marketing Efficiency Award, Social Media Marketing, Product Services Launch, Innovation, TechInnovation |
Smarties South Africa |
Bronze, Finalist (6) |
Play More, Learn More |
OMO |
Unilever |
Oliver South Africa |
South Africa |
Brand Purpose, Brand Awareness, Product Services Launch |
Smarties South Africa |
Silver, Finalist (2) |
Born This Way |
Lux |
Unilever |
PHD |
South Africa |
Brand Awareness, Social Media Marketing, MobileSearch |
Smarties South Africa |
Silver, Finalist (2) |
Born This Way |
Lux |
Unilever |
Edelman |
South Africa |
Brand Awareness, Social Media Marketing, MobileSearch |
Smarties South Africa |
Silver, Finalist (2) |
Born This Way |
Lux |
Unilever |
Wunderman Thompson |
South Africa |
Brand Awareness, Social Media Marketing, MobileSearch |
Smarties South Africa |
Silver, Finalist (2) |
#BeautyAtHomeWithU |
Unilever |
Unilever |
PHD |
South Africa |
Social Commerce |
Smarties South Africa |
Finalist |
Crowdsourcing Data |
Wuhu Rewards |
Unilever |
Oliver South Africa |
South Africa |
Lead Generation/DirectResponse/Conversions, Contextual Native Advertising |
Smarties South Africa |
Finalist (3) |
Crowdsourcing Data |
Wuhu Rewards |
Unilever |
HD Media |
South Africa |
Lead Generation/DirectResponse/Conversions, Contextual Native Advertising |
Smarties South Africa |
Finalist (3) |
All Day Protection (Precision Targeting) |
Shield |
Unilever |
Oliver South Africa |
South Africa |
Lead Generation/DirectResponse/Conversions, Innovation, Data Insights |
Smarties South Africa |
Finalist (2) |
Instagram Stickers |
OMO |
Unilever |
Oliver South Africa |
South Africa |
Brand Awareness, Social Media Marketing |
Smarties South Africa |
Finalist (2) |
InMobi Proves the Value of Mobile Branding for Unilever’s Knorr |
Knorr |
Unilever |
Magna |
United Arab Emirates |
Video Advertising, Brand Experience, mCommerce, Innovation, Data/Insights |
Smarties MENA |
Silver, Bronze, Finalist (3) |
InMobi Proves the Value of Mobile Branding for Unilever’s Knorr |
Knorr |
Unilever |
InMobi |
United Arab Emirates |
Video Advertising, Brand Experience, mCommerce, Innovation, Data/Insights |
Smarties MENA |
Silver, Bronze, Finalist (3) |
InMobi Leverages Rich Media to Increase Brand Awareness and Engagement with Lux by Unilever |
Lux |
Unilever |
Magna |
United Arab Emirates |
Data/Insights, eCommerce (pivoting during the pandemic) |
Smarties MENA |
Finalist (2) |
InMobi Leverages Rich Media to Increase Brand Awareness and Engagement with Lux by Unilever |
Lux |
Unilever |
InMobi |
United Arab Emirates |
Data/Insights, eCommerce (pivoting during the pandemic) |
Smarties MENA |
Finalist (2) |