Top Solution Providers Global 2022
TikTok
Overall rank
#2
Points
301.4
Awards won
16
Finalists
9
Best in Show
0
Gold
4
Silver
7
Bronze
5
Finalist
9
Campaigns and Awards 2022
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| How Do You Re-Stage a Brand And Continue To Championing The Number 1 Lipstick in E-Commerce | Maybelline | L'Oréal | TikTok | Indonesia | Instant Impact | Smarties Indonesia | Finalist |
| Transforming Multiple Shades of Daring | Maybelline | L'Oréal | TikTok | Vietnam | Social Media Marketing | Smarties APAC | Bronze |
| Enhancing Maybelline New York New Growth Avenue via Live Shopping and Video Shopping Ads | Maybelline | L'Oréal | TikTok | Indonesia | Instant Impact, Creator / Influencer Marketing | Smarties Indonesia | Silver, Finalist |
| Transforming Multiple Shades of Daring | Maybelline | L'Oréal | TikTok | Vietnam | Creator / Influencer Marketing | Smarties Vietnam | Silver |
| Dragenz | Rong Do | Universal Robina Corporation | TikTok | Vietnam | User Experience (UX) & Design | Smarties Vietnam | Finalist |
| #IniStyleKita | TikTok | ByteDance | TikTok | Malaysia | Creator / Influencer Marketing, Brand Experience, Cross Platform - All Media | Smarties X | Silver, Finalist (2) |
| #ไà¸à¸•ิมโคนทุบ Smashed Vanilla Cone Organic Trend Picked Up by McDonald’s | McDonald's | McDonald's | TikTok | Thailand | Real Time Marketing | Smarties X | Gold |
| All the usefulness for me | TikTok | ByteDance | TikTok | South Korea | Brand Experience | Smarties X | Bronze |
| TRANSFORMING MULTIPLE SHADES OF DARING | Maybelline | L'Oréal | TikTok | Vietnam | Creator / Influencer Marketing | Smarties X | Bronze |
| Reluctant Shanty | Australia for UNCHR | United Nations | TikTok | Australia | Social Impact Marketing, Brand Purpose/Activism | Smarties X | Gold (2) |
| #ไà¸à¸•ิมโคนทุบ Smashed Vanilla Cone Organic Trend Picked Up by McDonald’s | McDonald's | McDonald's | TikTok | Thailand | Real Time Marketing | Smarties APAC | Silver |
| LinkAja searches for The Greatest Gamers on TikTok | LinkAja | LinkAja | TikTok | Indonesia | Gaming, Gamification & E-Sports | Smarties Indonesia | Gold |
| How Maybelline turns audience into consumers through videos on TikTok | Maybelline | L'Oréal | TikTok | Indonesia | Short or Long Form Video | Smarties Indonesia | Finalist |
| #RumahPintarBARDI, redefining creator marketing through TikTok | BARDI | BARDI | TikTok | Indonesia | Creator / Influencer Marketing | Smarties Indonesia | Silver |
| How BARDI made 'smart home' accessible & seamless through TikTok commerce solutions | BARDI | BARDI | TikTok | Indonesia | Integrated Ecommerce Innovation | Smarties Indonesia | Bronze |
| Climate Action | TikTok | ByteDance | TikTok | Egypt | Sustainability (Brand & Product & Initiative) | Smarties MENA | Silver |
| How Maybelline turns audience into consumers through videos on TikTok | Maybelline | L'Oréal | TikTok | Indonesia | Short or Long Form Video | Smarties X | Bronze |
| Singapore is NOT | TikTok | ByteDance | TikTok | Singapore | Creator / Influencer Marketing, Cross Platform - Digital Only | Smarties X | Silver, Finalist |
| Drum Challenge | Fiat | Stellantis | TikTok | Brazil | Marketing de MÃdia Social / Criadores & Influencers (Social Media Marketing / Creator / Influence Marketing) | Smarties Brazil | Finalist |
| A Special Mother's Day Campaign | Johnson's Baby | Johnson & Johnson | TikTok | Brazil | Experiência de Marca (Brand /Experience) | Smarties Brazil | Finalist |