MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Advertisers South Africa 2023

The Coca-Cola Company

Overall rank

#1

Points

80.2

Awards won

5

Finalists

2

Region
South Africa
Best in Show 0
Gold 1
Silver 2
Bronze 2
Finalist 2

Campaigns and Awards 2023

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
#WhatTheFanta Social Media & Influencer Campaign Fanta The Coca-Cola Company Wunderman Thompson South Africa Influencer Marketing, Creator Economy (partnership with brands and creators) Smarties South Africa Gold, Bronze
DialaCoke 2022 Coca-Cola The Coca-Cola Company SilverstoneCIS South Africa Instant Impact, Lead Generation Smarties South Africa Silver, Finalist
InMobi and Mediacom Innovative Ad Experience Delivers Over 6.3M Impressions for The Coca-Cola Company in South Africa Coca-Cola The Coca-Cola Company InMobi South Africa Personalisation, New Tech / Channel Smarties South Africa Silver, Bronze
Uz'bheke - Check Yourself Coca-Cola The Coca-Cola Company Wunderman Thompson South Africa Influencer Marketing Smarties South Africa Finalist