Top Advertisers - Global 2021
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The Coca-Cola Company
| Overall Rank: | 6 |
| Points: | 226.1 |
| Awards Won: | 24 |
| Finalist(s) Achieved: | 44 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 6 |
| Silver(s) Won: | 4 |
| Bronze(s) Won: | 14 |
| Location: | USA |
| Region: | Global |
Campaigns and Awards 2021
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
Din Bhaari, Life Jaari |
Sprite |
The Coca-Cola Company |
Interactive Avenues |
India |
Most Engaging Mobile Creative |
Smarties APAC |
Finalist |
Din Bhaari, Life Jaari |
Sprite |
The Coca-Cola Company |
InMobi |
India |
Most Engaging Mobile Creative |
Smarties APAC |
Finalist |
Mobile Augmented Reality Dials Up Brand Love for Coca-Cola |
Coca-Cola |
The Coca-Cola Company |
Starcom |
Indonesia |
Consumer Promotions, Most Engaging Mobile Creative |
Smarties APAC |
Gold, Finalist |
Mobile Augmented Reality Dials Up Brand Love for Coca-Cola |
Coca-Cola |
The Coca-Cola Company |
Digital Turbine |
Indonesia |
Consumer Promotions, Most Engaging Mobile Creative |
Smarties APAC |
Gold, Finalist |
Wabi does TikTok and AI combined to Hack App Growth |
WABI |
The Coca-Cola Company |
Winclap |
Argentina |
Lead Generation |
Smarties Hispanic LATAM |
Bronze |
Teleport- Coca-Cola Summer, Break your slumps with AR |
Coca-Cola |
The Coca-Cola Company |
Carat |
Turkey |
Data/Insights |
Smarties EMEA |
Silver |
Teleport- Coca-Cola Summer, Break your slumps with AR |
Coca-Cola |
The Coca-Cola Company |
Ogilvy |
Turkey |
Data/Insights |
Smarties EMEA |
Silver |
Spotify- Coca-Cola Summer, Absconders’ Playlist |
Coca-Cola |
The Coca-Cola Company |
Carat |
Turkey |
Location Based Services or Targeting |
Smarties EMEA |
Finalist |
Spotify- Coca-Cola Summer, Absconders’ Playlist |
Coca-Cola |
The Coca-Cola Company |
Ogilvy |
Turkey |
Location Based Services or Targeting |
Smarties EMEA |
Finalist |
Promo & Deezer Collab 2020 |
Coca-Cola |
The Coca-Cola Company |
Carat |
Turkey |
Consumer Promotions |
Smarties EMEA |
Finalist |
Promo & Deezer Collab 2020 |
Coca-Cola |
The Coca-Cola Company |
Goodroll |
Turkey |
Consumer Promotions |
Smarties EMEA |
Finalist |
Promo & Deezer Collab 2020 |
Coca-Cola |
The Coca-Cola Company |
Deezer |
Turkey |
Consumer Promotions |
Smarties EMEA |
Finalist |
More More - Coca-Cola |
Coca-Cola |
The Coca-Cola Company |
Carat |
Turkey |
Mobile App, Inclusivity (during the pandemic) |
Smarties EMEA |
Finalist (2) |
More More - Coca-Cola |
Coca-Cola |
The Coca-Cola Company |
Wunderman Thompson |
Turkey |
Mobile App, Inclusivity (during the pandemic) |
Smarties EMEA |
Finalist (2) |
More More - Coca-Cola |
Coca-Cola |
The Coca-Cola Company |
Kaizen Technology |
Turkey |
Mobile App, Inclusivity (during the pandemic) |
Smarties EMEA |
Finalist (2) |
Turn Up Your Customized Summer |
Coca-Cola |
The Coca-Cola Company |
newton.ddc |
Turkey |
Data/Insights |
Smarties EMEA |
Finalist |
Turn Up Your Customized Summer |
Coca-Cola |
The Coca-Cola Company |
Carat |
Turkey |
Data/Insights |
Smarties EMEA |
Finalist |
Turn Up Your Customized Summer |
Coca-Cola |
The Coca-Cola Company |
Starcom |
Turkey |
Data/Insights |
Smarties EMEA |
Finalist |
Turn Up Your Customized Summer |
Coca-Cola |
The Coca-Cola Company |
UM |
Turkey |
Data/Insights |
Smarties EMEA |
Finalist |
Din Bhaari, Life Jaari |
Sprite |
The Coca-Cola Company |
Interactive Avenues |
India |
Gaming / Gamification & E-Sports, Best Brand Experience in Mobile Rich Media, Most Engaging Mobile Creative |
Smarties India |
Finalist (3) |
Din Bhaari, Life Jaari |
Sprite |
The Coca-Cola Company |
InMobi |
India |
Gaming / Gamification & E-Sports, Best Brand Experience in Mobile Rich Media, Most Engaging Mobile Creative |
Smarties India |
Finalist (3) |
New Year Snapchat Filter |
Coca-Cola |
The Coca-Cola Company |
Interactive Avenues |
India |
XR Technology – (AR/VR/MR) |
Smarties India |
Finalist |
These Are Not Sounds of Sprite |
Sprite |
The Coca-Cola Company |
Berakar Komunikasi |
Indonesia |
Mobile Audio / Voice |
Smarties Indonesia |
Gold |
These Are Not Sounds of Sprite |
Sprite |
The Coca-Cola Company |
MediaCom |
Indonesia |
Mobile Audio / Voice |
Smarties Indonesia |
Gold |
These Are Not Sounds of Sprite |
Sprite |
The Coca-Cola Company |
Spotify |
Indonesia |
Mobile Audio / Voice |
Smarties Indonesia |
Gold |
These Are Not Sounds of Sprite |
Sprite |
The Coca-Cola Company |
Titik Sembilan |
Indonesia |
Mobile Audio / Voice |
Smarties Indonesia |
Gold |
Mobile Augmented Reality Dials Up Brand Love for Coca-Cola |
Coca-Cola |
The Coca-Cola Company |
Starcom |
Indonesia |
Most Engaging Mobile Creative |
Smarties Indonesia |
Bronze |
Mobile Augmented Reality Dials Up Brand Love for Coca-Cola |
Coca-Cola |
The Coca-Cola Company |
Digital Turbine |
Indonesia |
Most Engaging Mobile Creative |
Smarties Indonesia |
Bronze |
“Share a Coke, Share a Lyric†|
Coca-Cola |
The Coca-Cola Company |
MediaCom |
Vietnam |
Cross Mobile Integration, Mobile Audio / Voice |
Smarties Vietnam |
Bronze, Finalist |
“Share a Coke, Share a Lyric†|
Coca-Cola |
The Coca-Cola Company |
Adtima |
Vietnam |
Cross Mobile Integration, Mobile Audio / Voice |
Smarties Vietnam |
Bronze, Finalist |
“Share a Coke, Share a Lyric†|
Coca-Cola |
The Coca-Cola Company |
Carnival |
Vietnam |
Cross Mobile Integration, Mobile Audio / Voice |
Smarties Vietnam |
Bronze, Finalist |
Turn Up Your Customized Summer |
Coca-Cola |
The Coca-Cola Company |
newton.ddc |
Turkey |
Data/Insights |
Smarties Turkey |
Finalist |
Turn Up Your Customized Summer |
Coca-Cola |
The Coca-Cola Company |
Carat |
Turkey |
Data/Insights |
Smarties Turkey |
Finalist |
Turn Up Your Customized Summer |
Coca-Cola |
The Coca-Cola Company |
Starcom |
Turkey |
Data/Insights |
Smarties Turkey |
Finalist |
Turn Up Your Customized Summer |
Coca-Cola |
The Coca-Cola Company |
UM |
Turkey |
Data/Insights |
Smarties Turkey |
Finalist |
Summer Music Uplifting Breaks |
Coca-Cola |
The Coca-Cola Company |
Carat |
Turkey |
Brand Experience, Cross Channel Integration |
Smarties Turkey |
Silver, Bronze |
Summer Music Uplifting Breaks |
Coca-Cola |
The Coca-Cola Company |
Ogilvy |
Turkey |
Brand Experience, Cross Channel Integration |
Smarties Turkey |
Silver, Bronze |
Spotify- Coca-Cola Summer, Absconders’ Playlist |
Coca-Cola |
The Coca-Cola Company |
Carat |
Turkey |
Location Based Services or Targeting |
Smarties Turkey |
Finalist |
Spotify- Coca-Cola Summer, Absconders’ Playlist |
Coca-Cola |
The Coca-Cola Company |
Ogilvy |
Turkey |
Location Based Services or Targeting |
Smarties Turkey |
Finalist |
Dare To Be Silly - Halay Dance Filter |
Fanta |
The Coca-Cola Company |
Carat |
Turkey |
Social Media Marketing |
Smarties Turkey |
Finalist |
Dare To Be Silly - Halay Dance Filter |
Fanta |
The Coca-Cola Company |
Kompüter |
Turkey |
Social Media Marketing |
Smarties Turkey |
Finalist |
Promo & Deezer Collab 2020 |
Coca-Cola |
The Coca-Cola Company |
Carat |
Turkey |
Consumer Promotions |
Smarties Turkey |
Bronze |
Promo & Deezer Collab 2020 |
Coca-Cola |
The Coca-Cola Company |
Goodroll |
Turkey |
Consumer Promotions |
Smarties Turkey |
Bronze |
Promo & Deezer Collab 2020 |
Coca-Cola |
The Coca-Cola Company |
Deezer |
Turkey |
Consumer Promotions |
Smarties Turkey |
Bronze |
More More - Coca-Cola |
Coca-Cola |
The Coca-Cola Company |
Carat |
Turkey |
Mobile App |
Smarties Turkey |
Bronze |
More More - Coca-Cola |
Coca-Cola |
The Coca-Cola Company |
Kaizen Technology |
Turkey |
Mobile App |
Smarties Turkey |
Bronze |
More More - Coca-Cola |
Coca-Cola |
The Coca-Cola Company |
Wunderman Thompson |
Turkey |
Mobile App |
Smarties Turkey |
Bronze |
Fanta Game Hub |
Coca-Cola |
The Coca-Cola Company |
Futuretech Media |
South Africa |
Promotion, Mobile Gaming Gamification & E-Sports, Innovation |
Smarties South Africa |
Finalist (3) |
Coke Egypt - Dasani Equity // MENA // AdColony |
Dasani |
The Coca-Cola Company |
Digital Turbine |
Egypt |
Video Advertising, Innovation |
Smarties MENA |
Finalist (2) |
Coke Egypt - Dasani Equity // MENA // AdColony |
Dasani |
The Coca-Cola Company |
UM |
Egypt |
Video Advertising, Innovation |
Smarties MENA |
Finalist (2) |