MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Advertisers South Africa 2024

Standard Bank Group

Overall rank

#5

Points

93.3

Awards won

11

Finalists

8

Region
South Africa
Best in Show 0
Gold 1
Silver 6
Bronze 4
Finalist 8

Campaigns and Awards 2024

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
Data Clean Room Standard Bank Standard Bank Group Rainmaker Media South Africa Data Insights / Contextual Marketing Smarties X Finalist
Data Clean Room Standard Bank Standard Bank Group Rainmaker Media South Africa Data Insights / Contextual Marketing Smarties Sub-Saharan Africa Silver
Achieva Exchange Standard Bank Standard Bank Group M&C Saatchi Abel South Africa Social Impact Marketing Smarties Sub-Saharan Africa Silver
Standard Bank BeatTheScam Standard Bank Standard Bank Group VML South Africa Social Impact Marketing | Social Media Marketing | Short or Long Form Video Smarties Sub-Saharan Africa Silver, Bronze, Finalist
Savings month Standard Bank Standard Bank Group VML South Africa Omnichannel Marketing | Social Media Marketing Smarties Sub-Saharan Africa Bronze, Finalist
Instant Money Mondays Standard Bank Standard Bank Group South Africa Brand Experience | Small Budget, Big Impact | Social Media Marketing | Gaming, Gamification & E-Sports Smarties Sub-Saharan Africa Silver, Bronze, Finalist (2)
LookSee by Standard Bank: Flip the switch to solar Standard Bank Standard Bank Group South Africa Real Time Marketing | Omnichannel Marketing Smarties Sub-Saharan Africa Gold, Silver
Gold Insights, Gold Returns Standard Bank Standard Bank Group South Africa Data Insights / Contextual Marketing | Personalization | AI-Powered Audience Engagement Smarties Sub-Saharan Africa Silver, Bronze, Finalist
LookSee - Enabling Household Adoption Of Renewable Energy Through Reliable Solar Packages Standard Bank Standard Bank Group South Africa Marketing Impact : Customer Journey Marketing | Purpose Driven Marketing : Sustainability ( Brand, Product & Initiative ) Smarties South Africa Finalist (2)