Top Advertisers Global 2025
Reckitt
Overall rank
#41
Points
48.3
Awards won
8
Finalists
5
Best in Show
0
Gold
5
Silver
3
Bronze
0
Finalist
5
Campaigns and Awards 2025
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| The Durex Podcast – “Let’s End Good Sex” | Durex | Reckitt | Wavemaker | India | Diversity and Inclusive Excellence | Smarties India | Gold |
| Durex - Ultra-thin Awareness, Delivered Invisibly | Durex | Reckitt | Ureka Media | Vietnam | Connected TV | Smarties Vietnam | Finalist |
| Gently the Purple Bear: Learning with Ease | Enfamil | Reckitt | Starcom | Philippines | Omnichannel Marketing | Smarties Philippines | Finalist |
| Lysol's Interactive Home Cleaning Video | Lysol | Reckitt | Starcom | Philippines | AI-Powered Audience Engagement | Smarties Philippines | Silver |
| Lysol's Interactive Home Cleaning Video | Lysol | Reckitt | Silverpush | Philippines | AI-Powered Audience Engagement | Smarties Philippines | Silver |
| A Mancha Invisível | Vanish | Reckitt | BETC | Brazil | Marketing de impacto social (Social Impact Marketing) | Propósito de marca / Ativismo (Brand Purpose / Activism) | Smarties Brazil | Gold, Silver |
| Strepsils 365 - Alívio o Ano Todo | Strepsils | Reckitt | BETC | Brazil | O2O / Retail Media / Canais de venda inovadores e tecnológicos (O2O / New Retail / Innovative & New Tech Sales Channels) | Smarties Brazil | Finalist |
| Durex “Come Together” campaign | Durex | Reckitt | Pulse Nigeria | Nigeria | Social Media Marketing | Smarties Sub-Saharan Africa | Gold |
| Finish Ultimate “Big Game” Digital Advertising Cam | Finish | Reckitt | Advantage Unified Commerce | US | Instant Impact / Promotion | Smarties X | Finalist |
| Finish Ultimate “Big Game” Digital Advertising Cam | Finish | Reckitt | Cadent | US | Instant Impact / Promotion | Smarties X | Finalist |
| Finish Ultimate “Big Game” Digital Advertising Cam | Finish | Reckitt | Advantage Unified Commerce | US | Instant Impact / Promotion | Smarties North America | Gold |
| Finish Ultimate “Big Game” Digital Advertising Cam | Finish | Reckitt | Cadent | US | Instant Impact / Promotion | Smarties North America | Gold |