Top Holding Companies - Global 2020
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Publicis Groupe
| Overall Rank: | 5 |
| Points: | 526.0 |
| Awards Won: | 46 |
| Finalist(s) Achieved: | 23 |
| Best in Show(s) Won: | 1 |
| Gold(s) Won: | 19 |
| Silver(s) Won: | 14 |
| Bronze(s) Won: | 12 |
| Region: | Global |
Campaigns and Awards 2020
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
A cup from home |
Nescafé |
Nestlé |
Publicis |
Indonesia |
Home Production |
Smarties APAC |
Gold |
Cook to Connect – Bridging social distancing during Covid19 |
Maggi |
Nestlé |
Zenith |
Vietnam |
Purposeful Marketing |
Smarties APAC |
Finalist |
Digital First for All: Advocating Diversity and Inclusivity at GDD 2019 |
Alphabet |
MSLGroup |
China |
Messaging |
Smarties APAC |
Finalist |
|
F&B - O2O Measurement |
Marriott |
Marriott International |
Publicis Media |
Singapore |
Location Based Services or Targeting |
Smarties APAC |
Bronze |
The Trade Desk and Gojek help OMD and McDonald’s transform offline sales during the Lunar New Year |
McDonald's |
McDonald's |
Leo Burnett |
Indonesia |
Location Based Services or Targeting, Programmatic and Machine Learning |
Smarties APAC |
Gold, Silver |
TikTok #HandWashChallenge |
Dettol |
Reckitt Benckiser |
Publicis Media |
Indonesia |
Purposeful Marketing |
Smarties APAC |
Gold |
TikTok #HandWashChallenge |
Dettol |
Reckitt Benckiser |
Starcom |
Indonesia |
Purposeful Marketing |
Smarties APAC |
Gold |
A51 Launch - First Programmatic Ingame Advertising Campaign |
Samsung Galaxy |
Samsung |
Starcom |
Spain |
Technology Innovation, Mobile Gaming Gamification & E-Sports, Innovation |
Smarties EMEA |
Bronze, Finalist (2) |
Born Brave |
Always |
Procter & Gamble |
Leo Burnett |
United Arab Emirates |
Brand Awareness |
Smarties EMEA |
Finalist |
Mobile App Garanti BBVA Mobile- |
Garanti BBVA |
Garanti BBVA |
Leo Burnett |
Turkey |
Mobile App |
Smarties EMEA |
Bronze |
Nurofen Period Pain // South Africa |
Nurofen |
Reckitt Benckiser |
Zenith |
South Africa |
Product / Services Launch |
Smarties EMEA |
Finalist |
Regional Brand Trust // Hygiene |
McDonald's |
McDonald's |
Studio M |
United Arab Emirates |
Mobile Audio / Voice, Customer Experience |
Smarties EMEA |
Gold, Finalist |
The New Brave |
Always |
Procter & Gamble |
Leo Burnett |
United Arab Emirates |
Customer Experience |
Smarties EMEA |
Silver |
A cup from home |
Nescafé |
Nestlé |
Publicis |
Indonesia |
Home Production |
Smarties Indonesia |
Gold |
The Trade Desk and Gojek help OMD and McDonald’s transform offline sales during the Lunar New Year |
McDonald's |
McDonald's |
Leo Burnett |
Indonesia |
Lead Generation / Direct Response / Conversions, Product / Services Launch, Location Based Services or Targeting, Innovation, Programmatic and Machine Learning |
Smarties Indonesia |
Gold, Silver (2), Bronze, Finalist |
FCA |
Fiat |
Fiat Chrysler Automobiles |
Apex Exchange |
MENA |
Lead Generation / Direct Response / Conversions |
Smarties MENA |
Gold |
GSK Centrum GNE |
Centrum |
GlaxoSmithKline |
Publicis One |
MENA |
Technology Innovation, Mobile Gaming Gamification & E-Sports, Inclusivity (during the pandemic) |
Smarties MENA |
Gold, Silver, Finalist |
GSK Oral Sensodyne |
Sensodyne |
GlaxoSmithKline |
Publicis One |
MENA |
Mobile Video, Brand Awareness, Lead Generation / Direct Response / Conversions |
Smarties MENA |
Bronze, Finalist (2) |
Hope Is Born |
Pampers |
Procter & Gamble |
Leo Burnett |
MENA |
Social Responsibility |
Smarties MENA |
Gold |
Juices |
Almarai |
Almarai |
Spark Foundry |
MENA |
Brand Awareness, Product / Services Launch, Mobile Video, Innovation |
Smarties MENA |
Finalist (4) |
KitKat Core |
KitKat |
Nestlé |
Zenith |
MENA |
Mobile Video, Brand Awareness, Mobile Audio / Voice |
Smarties MENA |
Gold, Silver, Finalist |
McDonald’s Taskeeta |
McDonald's |
McDonald's |
Targets |
MENA |
Location Based Services or Targeting, Product / Services Launch, Innovation |
Smarties MENA |
Silver (2), Bronze |
Regional Brand Trust // Hygiene |
McDonald's |
McDonald's |
Studio M |
MENA |
Mobile Audio / Voice, Customer Experience, Brand Awareness |
Smarties MENA |
Silver, Bronze, Finalist |
Back There Care Campaign |
Preparation H |
GlaxoSmithKline |
pGSK |
USA |
Brand Awareness, Cross Media, Mobile Video, Mobile Social, Best in Show |
Smarties North America |
Best in Show, Gold (3), Silver |
Beauty Confessions Quiz |
ChapStick |
GlaxoSmithKline |
Publicis Media |
USA |
Lead Generation / Direct Response / Conversions, Data/Insights |
Smarties North America |
Gold (2) |
Emerge your best |
Emergen-C |
GlaxoSmithKline |
Publicis Media |
USA |
Cross Media |
Smarties North America |
Bronze |
Pronamel Repair: Building A Role For Toothpaste In Self-care |
Sensodyne |
GlaxoSmithKline |
Publicis Media |
USA |
Mobile Social, Product / Services Launch |
Smarties North America |
Silver, Bronze |
Take Two |
Excedrin |
GlaxoSmithKline |
pGSK |
USA |
Brand Awareness |
Smarties North America |
Gold |
Take Two |
Excedrin |
GlaxoSmithKline |
Epsilon |
USA |
Brand Awareness |
Smarties North America |
Gold |
The Taste Drive |
Nicorette |
GlaxoSmithKline |
Publicis |
USA |
Cross Media |
Smarties North America |
Silver |
The Taste Drive |
Nicorette |
GlaxoSmithKline |
Epsilon |
USA |
Cross Media |
Smarties North America |
Silver |
TUMS or Dare |
TUMS |
GlaxoSmithKline |
Publicis |
USA |
Product / Services Launch |
Smarties North America |
Gold |
Customer Experience |
Garanti BBVA |
Garanti BBVA |
Leo Burnett |
Turkey |
Customer Experience |
Smarties Turkey |
Finalist |
Perio – Knows You The Best! |
Orkid |
Procter & Gamble |
PG One |
Turkey |
Mobile App |
Smarties Turkey |
Finalist |
Cook to Connect – Bridging social distancing during Covid19 |
Maggi |
Nestlé |
Zenith |
Vietnam |
Mobile Social |
Smarties Vietnam |
Bronze |
The Biggest Launch In Vietnam |
Heineken Silver |
Heineken |
Publicis |
Vietnam |
Brand Awareness, Cross Media |
Smarties Vietnam |
Bronze, Finalist |
Digital First for All: Advocating Diversity and Inclusivity at GDD 2019 |
Alphabet |
MSLGroup |
China |
Messaging |
Smarties X |
Finalist |
|
That Made All The Difference Podcast |
Bank of America |
Bank of America |
GroupeConnect |
USA |
Social Good |
Smarties X |
Finalist |
The Trade Desk and Gojek help OMD and McDonald’s transform offline sales during the Lunar New Year |
McDonald's |
McDonald's |
Leo Burnett |
Indonesia |
Data/Insights |
Smarties X |
Bronze |
Sparkling Ice Uses Tapjoy Video-to-Playable Ads to Boost Brand Awareness |
Sparkling Ice |
Talking Rain |
Hawkeye |
USA |
Mobile Gaming Gamification & E-Sports, Brand Awareness |
Smarties X |
Silver, Finalist |