Top Creative Agencies Global 2022
Publicis
Overall rank
#2
Points
400.0
Awards won
34
Finalists
26
Best in Show
0
Gold
7
Silver
16
Bronze
11
Finalist
26
Campaigns and Awards 2022
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| Interactive Addressable TV Advertising | Samsung Galaxy | Samsung | Publicis | Turkey | O2O / New Retail / Innovative Sales Channels | Smarties EMEA | Bronze |
| Interactive Addressable TV Advertising | Samsung Galaxy | Samsung | Publicis | Turkey | O2O / New Retail / Innovative Sales Channels | Smarties Turkey | Finalist |
| Sip & Sync | Heineken | Heineken | Publicis | Indonesia | Brand Experience | Smarties Indonesia | Finalist |
| Shop for Hope | Kinh Do | Mondelēz International | Publicis | Vietnam | Diversity & Inclusion | Smarties Vietnam | Silver |
| Cosy Liven Up Vietnam | Kinh Do | Mondelēz International | Publicis | Vietnam | Personalization | Smarties Vietnam | Finalist |
| From Farm to Mind | Nescafé | Nestlé | Publicis | Vietnam | Social Impact Marketing, Cross Platform - All Media | Smarties Vietnam | Finalist (2) |
| Grabbing Sing 2 Happy Meal Toys through Augmented Reality | McDonald's | McDonald's | Publicis | United Arab Emirates | Product / Service Launch, Gaming, Gamification & E-Sports, XR Technology – (AR/VR/MR) | Smarties MENA | Finalist (3) |
| The Call for Adventure | Jeep | Stellantis | Publicis | United Arab Emirates | Cross Platform - All Media, Social Media Marketing, Instant Impact | Smarties MENA | Gold, Silver, Finalist |
| Fill in the Blanks | Disney+ | The Walt Disney Company | Publicis | Turkey | Data Insights, Geo Targeting, Cross Platform - All Media | Smarties EMEA | Silver, Bronze, Finalist |
| Gelecege Orman | İşbank | İşbank | Publicis | Turkey | Social Impact Marketing, Sustainability (Brand & Product & Initiative) | Smarties EMEA | Bronze, Finalist |
| That’s My Maximum | İşbank | İşbank | Publicis | Turkey | Cross Platform - All Media | Smarties EMEA | Silver |
| International Women's Day | Banvit | Banvit | Publicis | Turkey | Diversity & Inclusion | Smarties Turkey | Finalist |
| Escape' to Emotions | Disney+ | The Walt Disney Company | Publicis | Turkey | Experimental / Innovation Technology | Smarties Turkey | Silver (2) |
| Fill in the Blanks | Disney+ | The Walt Disney Company | Publicis | Turkey | Geo Targeting | Smarties Turkey | Silver |
| Disney+ Is Now In Turkey! | Disney+ | The Walt Disney Company | Publicis | Turkey | Product / Service Launch | Smarties Turkey | Silver |
| Twitch Roadblock | Disney+ | The Walt Disney Company | Publicis | Turkey | Creator / Influencer Marketing | Smarties Turkey | Silver |
| Future Forest | İşbank | İşbank | Publicis | Turkey | Sustainability (Brand & Product & Initiative), Product / Service Launch, Social Impact Marketing | Smarties Turkey | Silver, Finalist (2) |
| Keeping Festive Stories Virtually Alive | Kinh Do | Mondelēz International | Publicis | Vietnam | Social Impact Marketing, Experimental / Innovation Technology | Smarties APAC | Silver, Bronze |
| Tarot Ca phe | Nescafé | Nestlé | Publicis | Vietnam | Customer Experience (CX), User Experience (UX) & Design | Smarties APAC | Silver, Bronze |
| Dragenz | Rong Do | Universal Robina Corporation | Publicis | Vietnam | User Experience (UX) & Design | Smarties Vietnam | Finalist |
| Awesome Academy | Samsung Galaxy | Samsung | Publicis | Vietnam | Product / Service Launch, Social Media Marketing | Smarties Vietnam | Finalist (2) |
| Keeping Festive Stories Virtually Alive | Kinh Do | Mondelēz International | Publicis | Vietnam | Creator / Influencer Marketing, Lead Generation | Smarties Vietnam | Gold, Bronze |
| Shop for Hope | Kinh Do | Mondelēz International | Publicis | Vietnam | Diversity & Inclusion | Smarties Vietnam | Silver |
| Cosy Liven Up Vietnam | Kinh Do | Mondelēz International | Publicis | Vietnam | Personalization | Smarties Vietnam | Finalist |
| Keeping Festive Stories Virtually Alive | Kinh Do | Mondelēz International | Publicis | Vietnam | Experimental / Innovation Technology | Smarties Vietnam | Silver |
| Tarot Ca phe | Nescafé | Nestlé | Publicis | Vietnam | Personalization, O2O / New Retail / Innovative Sales Channels, Customer Experience (CX) | Smarties Vietnam | Gold, Silver, Bronze |
| From Farm to Mind | Nescafé | Nestlé | Publicis | Vietnam | Social Impact Marketing, Cross Platform - All Media | Smarties Vietnam | Finalist (2) |
| Unleash your Fandom | Samsung Galaxy | Samsung | Publicis | Vietnam | Social Media Marketing, Brand Experience, Product / Service Launch, Cross Platform - All Media, Data Insights | Smarties Vietnam | Gold (3), Bronze, Finalist |
| Grabbing Sing 2 Happy Meal Toys through Augmented Reality | McDonald's | McDonald's | Publicis | United Arab Emirates | Product / Service Launch, Gaming, Gamification & E-Sports, XR Technology – (AR/VR/MR) | Smarties MENA | Finalist (3) |
| Tarot Ca phe | Nescafé | Nestlé | Publicis | Vietnam | Customer Experience (CX), Personalization | Smarties X | Silver, Bronze |
| Sustainable Ad | Heineken | Heineken | Publicis | Brazil | Geração de Leads (Lead Generation) , Impacto Social / Sem Fins Lucrativos / Ativismo de Marca / Diversidade & Inclusão/ ESG / Sem Fins Lucrativos (Social Impact / Not For Profit / Brand Purpose + Activism / D&I / ESG) | Smarties Brazil | Finalist (2) |
| Our Ads Your Ads | Heineken | Heineken | Publicis | Brazil | Integração de Plataformas & DOOH (Cross Platform – all medias or digital Only & DOOH) , Localização (Geotargeting) | Smarties Brazil | Gold, Bronze |
| Green Energy Platform | Heineken | Heineken | Publicis | Brazil | Impacto Social / Sem Fins Lucrativos / Ativismo de Marca / Diversidade & Inclusão/ ESG / Sem Fins Lucrativos (Social Impact / Not For Profit / Brand Purpose + Activism / D&I / ESG) | Smarties Brazil | Bronze |