Top Advertisers APAC 2022
PepsiCo
Overall rank
#4
Points
329.2
Awards won
12
Finalists
8
Best in Show
0
Gold
2
Silver
5
Bronze
5
Finalist
8
Campaigns and Awards 2022
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| Turning Plastic Pollution into Fashion | Aquafina | PepsiCo | Admicro | Vietnam | Social Impact Marketing, Lead Generation, Customer Experience (CX) | Smarties APAC | Silver, Bronze, Finalist |
| How Mirinda Salted Lemon Soda Boosted Brand Awareness and Engagement with Fun through Gamification | Mirinda | PepsiCo | Digital Turbine | Thailand | Product / Service Launch, Brand Experience, Short or Long Form Video | Smarties APAC | Bronze, Finalist (2) |
| Beat the global lays MAXX score. A deliciously fun game | Lay's | PepsiCo | POKKT | Thailand | Gaming, Gamification & E-Sports | Smarties APAC | Finalist |
| Turning Plastic Pollution into Fashion | Aquafina | PepsiCo | Mindshare | Vietnam | Social Impact Marketing, Lead Generation, Customer Experience (CX) | Smarties APAC | Silver, Bronze, Finalist |
| GAMERCE: HOW STING MADE A PIONEERING ECOMMERCE STRIDE THROUGH GAMING | Sting | PepsiCo | Mindshare | Vietnam | Cross Platform - Digital Only, Customer Life-Cycle Marketing, Integrated Ecommerce Innovation | Smarties APAC | Gold, Silver (2) |
| How Mirinda Salted Lemon Soda Boosted Brand Awareness and Engagement with Fun through Gamification | Mirinda | PepsiCo | Mindshare | Thailand | Product / Service Launch, Brand Experience, Short or Long Form Video | Smarties APAC | Bronze, Finalist (2) |
| Find Your Flavour | Lay's | PepsiCo | Mindshare | China | Social / Influencer Commerce, Instant Impact | Smarties APAC | Gold, Silver |
| Beat the global lays MAXX score. A deliciously fun game | Lay's | PepsiCo | Mindshare | Thailand | Gaming, Gamification & E-Sports | Smarties APAC | Finalist |
| Where I Don't Live | Sting | PepsiCo | Mindshare | Vietnam | Instant Impact | Smarties APAC | Bronze |