Top Brands Global 2023
Oreo
Overall rank
#1
Points
428.5
Awards won
26
Finalists
5
Best in Show
0
Gold
23
Silver
2
Bronze
1
Finalist
5
Campaigns and Awards 2023
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| BLACKPINK in Your Oreo | Oreo | Mondelēz International | Leo Burnett | Indonesia | APAC Best in Show, Omnichannel Marketing, Social Media Marketing, Brand Experience, Product and / or Service Launch | Smarties APAC | Gold (4) |
| BringBack2011 | Oreo | Mondelēz International | Wavemaker | India | Cross Digital Media Marketing, Social Media Marketing | Smarties APAC | Finalist (2) |
| Lucky Twist | Oreo | Mondelēz International | Leo Burnett | Vietnam | Experimental / Innovation Technology | Smarties APAC | Gold |
| Undercover Ads | Oreo | Mondelēz International | Leo Burnett | Indonesia | Data Insights / Contextual Marketing, Personalisation | Smarties APAC | Gold (2) |
| BringBack2011 | Oreo | Mondelēz International | Wavemaker | India | Cross Digital Media Marketing | Smarties India | Gold |
| Oreo Recipes - Baker's republic of Oreo | Oreo | Mondelēz International | Wavemaker | India | Data Insights / Contextual Marketing | Smarties India | Finalist |
| SaveThe20Coin | Oreo | Mondelēz International | Wavemaker | India | Instant Impact / Promotion | Smarties India | Gold |
| BLACKPINK In Your Oreo | Oreo | Mondelēz International | Leo Burnett | Indonesia | Indonesia Best in Show, Omnichannel Marketing, Social Media Marketing, Brand Experience, Cross Digital Media Marketing, Personalisation | Smarties Indonesia | Gold (4), Finalist |
| Undercover Ads | Oreo | Mondelēz International | Leo Burnett | Indonesia | Personalisation, Programmatic | Smarties Indonesia | Gold, Silver |
| BLACKPINK in Your Oreo | Oreo | Mondelēz International | Leo Burnett | Thailand | Product and / or Service Launch, Social Media Marketing | Smarties Thailand | Gold (2) |
| Your Oreo Smile | Oreo | Mondelēz International | Leo Burnett | Thailand | Brand Purpose / Activism, Personalisation | Smarties Thailand | Gold (2) |
| BLACKPINK in Your Oreo | Oreo | Mondelēz International | Leo Burnett | Vietnam | Vietnam Best in Show, Social Media Marketing, Brand Experience, Omnichannel Marketing | Smarties Vietnam | Gold (2), Silver |
| Lucky Twist | Oreo | Mondelēz International | Leo Burnett | Vietnam | Experimental / Innovation Technology | Smarties Vietnam | Gold |
| BLACKPINK in your Oreo | Oreo | Mondelēz International | Leo Burnett | Indonesia | Brand Experience, Social Media Marketing | Smarties X | Gold (2) |
| Oreo and Castelo Rá-Tim-Bum | Oreo | Mondelēz International | Leo Burnett Tailor Made | Brazil | Experiência de Marca (Brand Experience), Marketing de Mídia Social (Social Media Marketing) | Smarties Brazil | Bronze, Finalist |