MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Creative Agencies - APAC 2024

Ogilvy


Overall Rank: 19
Points: 304.1
Awards Won: 20
Finalist(s) Achieved: 10

Best in Show(s) Won: 0
Gold(s) Won: 8
Silver(s) Won: 8
Bronze(s) Won: 4
Location: Ho Chi Minh City
Region: APAC

Campaigns and Awards 2024

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

VinFast Vietnam - VF 3 - The 1ST Car Pre-Order on Livestream

VinFast

Vingroup

Ogilvy

Vietnam

Instant Impact / Promotion

Smarties APAC

Gold

MILO-Hijack Mum’s all day for Kid’s Endurance need

MILO

Nestle

Ogilvy

Vietnam

Cross Digital Media Marketing

Smarties X

Finalist

VinFast Vietnam - VF 3 - The 1ST Car Pre-Order on Livestream

VinFast

Vingroup

Ogilvy

Vietnam

Instant Impact / Promotion | Integrated Ecommerce Innovation & Live Streaming

Smarties X

Gold (2)

Bear Brand Health Trendjacking

Bear Brand

Nestle

Ogilvy

Indonesia

Real Time Marketing | Data Insights / Contextual Marketing

Smarties Indonesia

Silver (2)

POP MIE ISEKAI JOURNEY: LEAPING INTO A NEW REALM

Pop Mie

Salim Group

Ogilvy

Indonesia

Brand Experience

Smarties Indonesia

Bronze

S-26 GOLD Exceptional Child Now And In The Future

Wyeth Nutrition

Nestle

Ogilvy

Indonesia

Brand Experience | Instant Impact / Promotion

Smarties Indonesia

Finalist (2)

Kotex - No Compromise, Just Total Control

Kotex

Kimberly-Clark

Ogilvy

Vietnam

Product and / or Service Launch

Smarties Vietnam

Finalist

Local Dragon Rises Above Global Giants

Bia Saigon

ThaiBev

Ogilvy

Vietnam

Brand Experience

Smarties Vietnam

Finalist

MILO’s “With Grit Comes Glory” through sports

MILO

Nestle

Ogilvy

Vietnam

Cross Digital Media Marketing

Smarties Vietnam

Finalist

NAN OPTIPRO PLUS PROUD TO BE NUMBER 2

Nestlé NAN

Nestle

Ogilvy

Vietnam

Product and / or Service Launch

Smarties Vietnam

Gold

NESTLÉ'S AI-DRIVEN TET: PERSONALIZED SUCCESS

Nestle

Nestle

Ogilvy

Vietnam

AI-Powered Audience Engagement

Smarties Vietnam

Silver

VF3 - THE 1ST INFLUENCER-LED PRE-ORDER CAR LAUNCH

VinFast

Vingroup

Ogilvy

Vietnam

Creator / Influencer / Celebrity Marketing

Smarties Vietnam

Gold

VinFast Vietnam - VF 3 - The 1ST Car Pre-Order on Livestream

VinFast

Vingroup

Ogilvy

Vietnam

Integrated Ecommerce Innovation & Live Streaming

Smarties Vietnam

Gold

WINK Away the Rules: Redefining Hotel Stays

Wink Hotels

Indochina Capital

Ogilvy

Vietnam

Short or Long Form Video

Smarties Vietnam

Gold

La Vie uses AI in E2E journey to GET users fast

La Vie Water

Nestle

Ogilvy

Vietnam

Innovative Use of AI in Advertising

Smarties APAC

Bronze

La Vie’s Journey to Regeneration Partner

La Vie Water

Nestle

Ogilvy

Vietnam

Data Insights / Contextual Marketing | Data Insights / Contextual Marketing

Smarties APAC

Gold, Finalist

La Vie: AI-Powered Growth Beyond Brand Love

La Vie Water

Nestle

Ogilvy

Vietnam

AI-Powered Audience Engagement

Smarties APAC

Finalist

La Vie Light – EGO DOWN to GROW UP from critics

La Vie Water

Nestle

Ogilvy

Vietnam

Product and / or Service Launch

Smarties X

Silver

La Vie: Hydration to Nature Regeneration for Youth

La Vie Water

Nestle

Ogilvy

Vietnam

Customer (CX) / User Experience (UX) & Design | Integrated Ecommerce Innovation & Live Streaming

Smarties X

Silver

La Vie uses AI in E2E journey to GET users fast

La Vie Water

Nestle

Ogilvy

Vietnam

Innovative Use of AI in Advertising

Smarties X

Finalist

La Vie’s Journey to Regeneration Partner

La Vie Water

Nestle

Ogilvy

Vietnam

Data Insights / Contextual Marketing

Smarties X

Finalist

Dove's Self-Love Drive: Celebrity & Influencers

Dove

Unilever

Ogilvy

Indonesia

Creator / Influencer / Celebrity Marketing

Smarties Indonesia

Silver

Turning "Glass Generation" to #GritGenerati?on

Milo

Nestle

Ogilvy

Vietnam

Social Media Marketing | Brand Purpose / Activism | Social Impact Marketing

Smarties Vietnam

Silver (2), Bronze

La Vie: AI-Powered Growth Beyond Brand Love

La Vie Water

Nestle

Ogilvy

Vietnam

AI-Powered Audience Engagement

Smarties Vietnam

Bronze