Top Brands Global 2025
OMO
Overall rank
#7
Points
303.0
Awards won
22
Finalists
13
Best in Show
2
Gold
9
Silver
6
Bronze
5
Finalist
13
Campaigns and Awards 2025
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| The World’s Shortest Sponsorship | OMO | Unilever | MullenLowe | Turkey | Real Time Marketing | Short or Long Form Video | Product and / or Service Launch | Omnichannel Marketing | Smarties Turkey | Gold, Silver, Finalist (2) |
| Novo OMO Lavagem Perfeita: Caça ao Autógrafo | OMO | Unilever | MullenLowe | Brazil | Engajamento de audiência potencializado por IA (AI-Powered Audience Engagement) | Marketing em redes sociais (Social Media Marketing) | Gaming, gamificação e e-Sports (Gaming / Gamification & E-Sports) | Smarties Brazil | Finalist (3) |
| The Art Of Stains | OMO | Unilever | MullenLowe | Saudi Arabia | 0 | 0 | Brand Purpose / Activism | Brand Experience | Short or Long Form Video | Short or Long Form Video | Brand Experience | Brand Purpose / Activism | Smarties MEA | Best in Show (2), Gold (3), Silver (2), Finalist |
| The World’s Shortest Sponsorship | OMO | Unilever | MullenLowe | Turkey | Omnichannel Marketing | Real Time Marketing | Short or Long Form Video | Product and / or Service Launch | Smarties MEA | Gold, Bronze, Finalist (2) |
| AI-Powered Precision: OMO’s Programmatic Playbook | OMO | Unilever | Code8 | United Arab Emirates | Programmatic | Smarties MENA | Finalist |
| From Click to Cart: How OMO Power Pods Won Online | OMO | Unilever | Code8 | United Arab Emirates | Integrated E-commerce Innovation & Live Streaming | Smarties MENA | Finalist |
| OMO Elevates the Game with Influencer Marketing | OMO | Unilever | Code8 | Saudi Arabia | Creator / Influencer / Celebrity Marketing | Smarties MENA | Silver |
| Dare to Stain & Play On | OMO | Unilever | Code8 | Saudi Arabia | Social Media Marketing | Product and / or Service Launch | Smarties MENA | Bronze, Finalist |
| OMO Elevates the Game with Influencer Marketing | OMO | Unilever | Code8 | Saudi Arabia | Creator / Influencer / Celebrity Marketing | Smarties KSA | Silver |
| Dare to Stain & Play On | OMO | Unilever | Code8 | Saudi Arabia | Social Media Marketing | Product and / or Service Launch | Smarties KSA | Bronze (2) |
| The Art Of Stains | OMO | Unilever | MullenLowe | Saudi Arabia | Brand Purpose / Activism | Brand Experience | Short or Long Form Video | Smarties KSA | Gold (3) |
| Omo Qina Ndoda Campaign | OMO | Unilever | Naked Brain Communications | South Africa | Diversity & Inclusion | Creator / Influencer / Celebrity Marketing | Smarties South Africa | Bronze, Finalist |
| The Art Of Stains | OMO | Unilever | MullenLowe | Saudi Arabia | Short or Long Form Video | Brand Experience | Brand Purpose / Activism | Smarties X | Gold, Silver, Finalist |