MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Media Agencies APAC 2025

OMD

Overall rank

#72

Points

140.6

Awards won

3

Finalists

4

Region
APAC
Best in Show 0
Gold 0
Silver 0
Bronze 3
Finalist 4

Campaigns and Awards 2025

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
CelcomDigi’s AI Pantuns for Malay SMEs CelcomDigi CelcomDigi OMD Malaysia Innovative Use of AI in Advertising Smarties APAC Bronze
Dunia Games: Winning Young Gamers with Heart Dunia Games Government of Indonesia OMD Indonesia Gaming, Gamification & E-Sports Smarties Indonesia Bronze
McDonald’s Brand Affinity: Rakyat +62 McDonald's McDonald's OMD Indonesia Real Time Marketing Smarties Indonesia Finalist
NIVEA MEN’s Play-to-Buy on Kaikai Lock Screen Nivea Beiersdorf OMD Indonesia Instant Impact / Promotion Smarties Indonesia Finalist
Nivea Wins Love for MicellAir During Ramadan Nivea Beiersdorf OMD Indonesia O2O / New Retail / Innovative & New Tech Sales Channels Smarties Indonesia Finalist
Rama & Suci: First Festive, Lasting Impact Telkomsel Government of Indonesia OMD Indonesia Data Insights / Contextual Marketing Smarties Indonesia Finalist
Telkomsel VAS x JKT48, Fotoin Oshi Kamu! Telkomsel Government of Indonesia OMD Indonesia Customer (CX) / User Experience (UX) & Design Smarties Indonesia Bronze