Top Media Agencies Turkey 2024
OMD
Overall rank
#1
Points
219.0
Awards won
22
Finalists
19
Best in Show
0
Gold
4
Silver
4
Bronze
14
Finalist
19
Campaigns and Awards 2024
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| Doritos'lu Tarifler | Doritos | PepsiCo | OMD | Turkey | Brand Experience | Smarties Europe | Finalist |
| Every Movie is Crispy with Lay’s | Lay's | PepsiCo | OMD | Turkey | Omnichannel Marketing | Smarties Europe | Finalist |
| Pepsi x K?zlarSoruyor | Pepsi | PepsiCo | OMD | Turkey | Innovative Use of AI in Advertising | Personalization | AI-Powered Audience Engagement | Smarties Europe | Bronze, Finalist (2) |
| Ruffles Replay | Ruffles | PepsiCo | OMD | Turkey | Diversity? & ?Inclusion | Smarties Europe | Bronze |
| The Great Transformation of Pepsi | Pepsi | PepsiCo | OMD | Turkey | Omnichannel Marketing | Brand Experience | Creator / Influencer / Celebrity Marketing | Smarties Europe | Silver, Finalist (2) |
| Dacia Spring 4KM 1 TL | Dacia | Renault | OMD | Turkey | Product and / or Service Launch | Smarties Turkey | Gold |
| Doritos'la Güzel Oluyor | Doritos | PepsiCo | OMD | Turkey | Social Media Marketing | WEB 3.0 Technologies Marketing | Customer (CX) / User Experience (UX) & Design | Smarties Turkey | Gold (2), Finalist |
| Doritos'lu Tarifler | Doritos | PepsiCo | OMD | Turkey | Cross Digital Media Marketing | Brand Experience | Smarties Turkey | Silver, Bronze |
| Every Movie is Crispy with Lay’s | Lay's | PepsiCo | OMD | Turkey | Omnichannel Marketing | Brand Experience | Smarties Turkey | Silver, Bronze |
| Kazand?Rio In-house CDP Project | Kazand?Rio | PepsiCo | OMD | Turkey | Customer Journey Marketing - Lead Generation / CRM | Data Insights / Contextual Marketing | Smarties Turkey | Finalist (2) |
| Mercedes Dolby // Digital Turbine & Spotify | Mercedes-Benz | Mercedes-Benz Group | OMD | Turkey | Customer (CX) / User Experience (UX) & Design | Smarties Turkey | Finalist |
| Renault CLIO - Power of Voice | Renault | Renault | OMD | Turkey | WEB 3.0 Technologies Marketing | Smarties Turkey | Finalist |
| Ruffles Hunger | Ruffles | PepsiCo | OMD | Turkey | Gaming, Gamification & E-Sports | Smarties Turkey | Finalist |
| Ruffles Replay | Ruffles | PepsiCo | OMD | Turkey | Diversity? & ?Inclusion | Smarties Turkey | Bronze |
| Varsa Ruffles Maça Var?z | Ruffles | PepsiCo | OMD | Turkey | Omnichannel Marketing | Smarties Turkey | Bronze |
| Ruffles Replay | Ruffles | PepsiCo | OMD | Turkey | Brand Purpose / Activism | Diversity? & ?Inclusion | Smarties MEA | Bronze (2) |
| Doritos'lu Tarifler | Doritos | PepsiCo | OMD | Turkey | Brand Experience | Omnichannel Marketing | Smarties MEA | Bronze, Finalist |
| Every Movie is Crispy with Lay’s | Lay's | PepsiCo | OMD | Turkey | Omnichannel Marketing | Brand Experience | Smarties MEA | Bronze, Finalist |
| Pepsi x K?zlarSoruyor | Pepsi | PepsiCo | OMD | Turkey | Personalization | AI-Powered Audience Engagement | Innovative Use of AI in Advertising | Smarties MEA | Bronze (3) |
| Doritos'la Güzel Oluyor | Doritos | PepsiCo | OMD | Turkey | Social Media Marketing | Creator / Influencer / Celebrity Marketing | Smarties MEA | Bronze, Finalist |
| Kazand?Rio In-house CDP Project | Kazand?Rio | PepsiCo | OMD | Turkey | Customer Journey Marketing - Lead Generation / CRM | Data Insights / Contextual Marketing | Smarties MEA | Gold, Silver |
| Ruffles Hunger | Ruffles | PepsiCo | OMD | Turkey | Creator / Influencer / Celebrity Marketing | Smarties MEA | Finalist |
| Varsa Ruffles Maça Var?z | Ruffles | PepsiCo | OMD | Turkey | Omnichannel Marketing | Smarties MEA | Finalist |
| The Great Transformation of Pepsi | Pepsi | PepsiCo | OMD | Turkey | Omnichannel Marketing | Smarties MEA | Finalist |
| Çerezza Dev'le Bitmek Bilmeyen Lezzet | Cerezza | PepsiCo | OMD | Turkey | Product and / or Service Launch | Smarties MEA | Finalist |