MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Media agencies Global 2020

OMD

Overall rank

#2

Points

405.9

Awards won

28

Finalists

17

Region
Global
Best in Show 0
Gold 5
Silver 13
Bronze 10
Finalist 17

Campaigns and Awards 2020

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
#SentuhanIbu World of Imagination Nivea Beiersdorf OMD Indonesia Lead Generation / Direct Response / Conversions, Mobile Gaming Gamification & E-Sports Smarties APAC Finalist (2)
Bank the Way You Live by UnionBank UnionBank UnionBank OMD Philippines Seamless Consumer Experience, Product / Services Launch, Innovation, Best Brand Experience in Mobile Rich Media Smarties APAC Silver, Finalist (3)
Free fire DTAC DTAC OMD Thailand Mobile Gaming Gamification & E-Sports, Best Brand Experience in Mobile Rich Media Smarties APAC Silver, Finalist
The Trade Desk and Gojek help OMD and McDonald’s transform offline sales during the Lunar New Year McDonald's McDonald's OMD Indonesia Location Based Services or Targeting, Programmatic and Machine Learning Smarties APAC Gold, Silver
4 Seasons DOOH and Mobile Banners Lay's PepsiCo OMD Turkey Location Based Services or Targeting Smarties EMEA Silver
A-Class Sedan / Mercedes-Benz Mercedes-Benz Daimler OMD Turkey Mobile Video Smarties EMEA Finalist
Dacia Duster Spain Dacia Renault OMD Spain Brand Awareness Smarties EMEA Finalist
Mustache Cheetos PepsiCo OMD Turkey Brand Awareness, Mobile Social, Mobile Video Smarties EMEA Gold, Silver (2)
Rewards RCS Campaign McDonald's McDonald's OMD South Africa Innovation, mCommerce Smarties EMEA Finalist
Rock Scissors Paw Cheetos PepsiCo OMD Turkey Product / Services Launch Smarties EMEA Finalist
#SentuhanIbu World of Imagination Nivea Beiersdorf OMD Indonesia Mobile Gaming Gamification & E-Sports, Most Engaging Mobile Creative Smarties Indonesia Gold, Silver
The Trade Desk and Gojek help OMD and McDonald’s transform offline sales during the Lunar New Year McDonald's McDonald's OMD Indonesia Lead Generation / Direct Response / Conversions, Product / Services Launch, Location Based Services or Targeting, Innovation, Programmatic and Machine Learning Smarties Indonesia Gold, Silver (2), Bronze, Finalist
Patrol Nissan Renault OMD MENA Brand Awareness, Product / Services Launch, Mobile Video, Innovation Smarties MENA Finalist (4)
4 Seasons DOOH and Mobile Banners Lay's PepsiCo OMD Turkey Location Based Services or Targeting Smarties Turkey Silver
Most Popular IG Live Integration PepsiCo PepsiCo OMD Turkey Mobile Social, Customer Experience, Mobile Native Smarties Turkey Bronze (2), Finalist
Mustache Cheetos PepsiCo OMD Turkey Innovation, Brand Awareness, Mobile Social, Mobile Video Smarties Turkey Silver (3), Bronze
OMD Turkey / A-Class Sedan / Mercedes-Benz Mercedes-Benz Daimler OMD Turkey Mobile Video Smarties Turkey Bronze
Rock Scissors Paw Cheetos PepsiCo OMD Turkey Product / Services Launch Smarties Turkey Bronze
#SentuhanIbu World of Imagination Nivea Beiersdorf OMD Indonesia Brand Awareness Smarties X Bronze
4 Seasons DOOH and Mobile Banners Lay's PepsiCo OMD Turkey Digital Out-of-Home (DOOH), Location Based Services or Targeting Smarties X Gold, Bronze
Bank the Way You Live by UnionBank UnionBank UnionBank OMD Philippines Brand Awareness Smarties X Finalist
Doritos x Illegal Civ Doritos PepsiCo The Content Collective USA Brand Awareness Smarties X Bronze
The Trade Desk and Gojek help OMD and McDonald’s transform offline sales during the Lunar New Year McDonald's McDonald's OMD Indonesia Data/Insights Smarties X Bronze