MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Advertisers APAC 2023

Mondelēz International

Overall rank

#2

Points

705.9

Awards won

13

Finalists

5

Region
APAC
Best in Show 0
Gold 10
Silver 2
Bronze 1
Finalist 5

Campaigns and Awards 2023

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
BLACKPINK in Your Oreo Oreo Mondelēz International Leo Burnett Indonesia APAC Best in Show, Omnichannel Marketing, Social Media Marketing, Brand Experience, Product and / or Service Launch Smarties APAC Gold (4)
5 Star Mush Detector Cadbury Mondelēz International Wavemaker India Customer (CX) / User Experience (UX) & Design Smarties APAC Bronze
5 Stars Everywhere Cadbury Mondelēz International Wavemaker India Short or Long Form Video Smarties APAC Silver
BringBack2011 Oreo Mondelēz International Wavemaker India Cross Digital Media Marketing, Social Media Marketing Smarties APAC Finalist (2)
Proud Sponsors of Groundstaff Cadbury Mondelēz International Wavemaker India Brand Purpose / Activism Smarties APAC Finalist
#CheerForAllSports Cadbury Mondelēz International Wavemaker India Real Time Marketing Smarties APAC Finalist
ConFUSEing Controller Cadbury Mondelēz International Wavemaker India Gaming, Gamification & E-Sports Smarties APAC Finalist
Lucky Twist Oreo Mondelēz International Leo Burnett Vietnam Experimental / Innovation Technology Smarties APAC Gold
Secret Messages Cadbury Mondelēz International Wavemaker India Brand Experience, Omnichannel Marketing, Spatial / AR / VR / NFT / Metaverse Tech, Social Media Marketing Smarties APAC Gold (3), Silver
Undercover Ads Oreo Mondelēz International Leo Burnett Indonesia Data Insights / Contextual Marketing, Personalisation Smarties APAC Gold (2)