MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Media Agencies - India 2021

Mindshare


Overall Rank: 8
Points: 218.3
Awards Won: 22
Finalist(s) Achieved: 7

Best in Show(s) Won: 0
Gold(s) Won: 9
Silver(s) Won: 11
Bronze(s) Won: 2
Location: Mumbai
Region: India

Campaigns and Awards 2021

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

Moving business outcomes with creators on Instagram

Facebook

Meta

Mindshare

India

User Generated / Influencer Marketing

Smarties X

Finalist

Stamina Meter - A new currency in town!

Boost

Unilever

Mindshare

India

Brand Experience

Smarties X

Finalist

How UltraTech mirrored the success of onground activation to online

UltraTech Cement

Aditya Birla Group

Mindshare

India

Brand Experience

Smarties X

Finalist

How UltraTech leveraged multiple channels to establish itself as a Home Building Companion

UltraTech Cement

Aditya Birla Group

Mindshare

India

Cross Mobile Integration

Smarties X

Silver

Disinfection Alert System

Domex

Unilever

Mindshare

India

Location Targeting

Smarties X

Silver

Stamina Meter - A new currency in town!

Boost

Unilever

Mindshare

India

Best use of Branded Content, Data/Insights, Innovation

Smarties APAC

Silver, Bronze (2)

#StopTheBeautyTest

Dove

Unilever

Mindshare

India

Cross Channel Integration

Smarties APAC

Finalist

Baat Ghar Ki - The Wikipedia of home building

UltraTech Cement

Aditya Birla Group

Mindshare

India

Best use of Branded Content

Smarties APAC

Gold

How UltraTech leveraged multiple channels to establish itself as a Home Building Companion

UltraTech Cement

Aditya Birla Group

Mindshare

India

Cross Channel Integration, Cross Mobile Integration

Smarties APAC

Gold, Silver

Disinfection Alert System

Domex

Unilever

Mindshare

India

Best Data Driven Display Creative

Smarties APAC

Silver

FIK Mobile Campaign Packs a Mean Punch

HIT

Godrej Group

Mindshare

India

Product / Service Launch

Smarties India

Finalist

Save Our Restaurants

Pepsi

PepsiCo

Mindshare

India

Social Impact / Not-For-Profit

Smarties India

Gold

Baat Ghar Ki - The Wikipedia of home building

UltraTech Cement

Aditya Birla Group

Mindshare

India

Video Advertising, Best use of Branded Content

Smarties India

Gold (2)

How UltraTech leveraged multiple channels to establish itself as a Home Building Companion

UltraTech Cement

Aditya Birla Group

Mindshare

India

Best use of vernacular language in mobile advertising, Cross Channel Integration

Smarties India

Gold, Silver

How UltraTech contextually established the campaign messaging of Chance Na Lo

UltraTech Cement

Aditya Birla Group

Mindshare

India

Contextual / Native Advertising

Smarties India

Silver

The Right Click

Axe

Unilever

Mindshare

India

Best use of Branded Content

Smarties India

Silver

Stamina Meter - A new currency in town!

Boost

Unilever

Mindshare

India

Contextual / Native Advertising, Best use of Branded Content, Brand Awareness / Experience, Best Data Driven Display Creative

Smarties India

Gold (2), Silver, Finalist

Essentials On Wheels

Unilever

Unilever

Mindshare

India

Mobile App (includes mCommerce Solutions)

Smarties India

Finalist

#StopTheBeautyTest

Dove

Unilever

Mindshare

India

Cross Channel Integration

Smarties India

Gold

Disinfection Alert System

Domex

Unilever

Mindshare

India

Best Brand Experience in Mobile Rich Media

Smarties India

Silver

Beat The Bacteria

Vim

Unilever

Mindshare

India

Most Engaging Mobile Creative

Smarties India

Silver