Top Brands - APAC 2022
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McDonald's
| Overall Rank: | 5 |
| Points: | 176.3 |
| Awards Won: | 22 |
| Finalist(s) Achieved: | 12 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 8 |
| Silver(s) Won: | 4 |
| Bronze(s) Won: | 10 |
| Region: | APAC |
Campaigns and Awards 2022
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
The Gift of Time |
McDonald's |
McDonald's |
OMD |
Indonesia |
Diversity & Inclusion |
Smarties Indonesia |
Bronze |
Pahlawan - Toys that build a nation |
McDonald's |
McDonald's |
OMD |
Indonesia |
Brand Purpose/Activism, Brand Experience |
Smarties APAC |
Gold, Bronze |
Pahlawan - Toys that build a nation |
McDonald's |
McDonald's |
OMD |
Indonesia |
Brand Purpose/Activism, Brand Experience |
Smarties Indonesia |
Gold, Bronze |
The Gift of Time |
McDonald's |
McDonald's |
Arcade |
Indonesia |
Diversity & Inclusion |
Smarties Indonesia |
Bronze |
#ไà¸à¸•à¸´à¸¡à¹‚คนทุบ Smashed Vanilla Cone Organic Trend Picked Up by McDonald’s |
McDonald's |
McDonald's |
OMD |
Thailand |
Real Time Marketing |
Smarties APAC |
Silver |
Pahlawan - Toys that build a nation |
McDonald's |
McDonald's |
Digitas |
Indonesia |
Brand Purpose/Activism, Brand Experience |
Smarties APAC |
Gold, Bronze |
Pahlawan - Toys that build a nation |
McDonald's |
McDonald's |
Digitas |
Indonesia |
Brand Purpose/Activism, Brand Experience |
Smarties Indonesia |
Gold, Bronze |
The Gift of Time |
McDonald's |
McDonald's |
Digitas |
Indonesia |
Diversity & Inclusion |
Smarties Indonesia |
Bronze |
Pahlawan - Toys that build a nation |
McDonald's |
McDonald's |
Digitas |
Indonesia |
Brand Purpose/Activism |
Smarties X |
Finalist |
Indonesia is Lovin’ It! |
McDonald's |
McDonald's |
MAAS |
Indonesia |
Lead Generation, Gaming, Gamification & E-Sports, Customer Experience (CX), Integrated Ecommerce Innovation, O2O / New Retail / Innovative Sales Channels |
Smarties Indonesia |
Silver, Finalist (4) |
Harnessing Power of First & Third Party Data to Drive Sales |
McDonald's |
McDonald's |
Yield Marketing Technology |
Indonesia |
Programmatic |
Smarties Indonesia |
Gold |
#ไà¸à¸•à¸´à¸¡à¹‚คนทุบ Smashed Vanilla Cone Organic Trend Picked Up by McDonald’s |
McDonald's |
McDonald's |
TikTok |
Thailand |
Real Time Marketing |
Smarties APAC |
Silver |
Pahlawan - Toys that build a nation |
McDonald's |
McDonald's |
Leo Burnett |
Indonesia |
Brand Purpose/Activism, Brand Experience |
Smarties APAC |
Gold, Bronze |
Famous Order with BTS |
McDonald's |
McDonald's |
DDB Mudra Group |
India |
Instant Impact |
Smarties India |
Finalist |
The Rashmika Meal |
McDonald's |
McDonald's |
DDB Mudra Group |
India |
Creator / Influencer Marketing |
Smarties India |
Finalist |
Pahlawan - Toys that build a nation |
McDonald's |
McDonald's |
Leo Burnett |
Indonesia |
Brand Purpose/Activism, Brand Experience |
Smarties Indonesia |
Gold, Bronze |
The Gift of Time |
McDonald's |
McDonald's |
Leo Burnett |
Indonesia |
Diversity & Inclusion |
Smarties Indonesia |
Bronze |
Indonesia is Lovin’ It! |
McDonald's |
McDonald's |
OMD |
Indonesia |
Lead Generation, Gaming, Gamification & E-Sports, Customer Experience (CX), Integrated Ecommerce Innovation, O2O / New Retail / Innovative Sales Channels |
Smarties Indonesia |
Silver, Finalist (4) |
Harnessing Power of First & Third Party Data to Drive Sales |
McDonald's |
McDonald's |
OMD |
Indonesia |
Programmatic |
Smarties Indonesia |
Gold |
Pahlawan - Toys that build a nation |
McDonald's |
McDonald's |
Leo Burnett |
Indonesia |
Brand Purpose/Activism |
Smarties X |
Finalist |