MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Advertisers Global 2023

Master Kong

Overall rank

#20

Points

136.7

Awards won

9

Finalists

0

Region
Global
Best in Show 0
Gold 2
Silver 2
Bronze 5
Finalist 0

Campaigns and Awards 2023

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
Propelling Restaurants to Stardom KangShiFu Master Kong Mindshare China (Mainland) O2O / New Retail / Innovative & New Tech Sales Channels Smarties APAC Gold
Propelling Restaurants to Stardom KangShiFu Master Kong Mindshare China (Mainland) Cross Digital Media Marketing, Social Media Marketing Smarties X Gold, Silver
Powerful without Sugar KangShiFu Master Kong Mindshare China (Mainland) Brand Awareness/Experience Improvement/Product or Service Launch, 'Consumer Experience, 'Social E-commerce Smarties China Silver, Bronze (2)
This is the Taste! Master Kong Master Kong Dentsu Creative China (Mainland) Cross Chanel Integration, 'Creative Integration Smarties China Bronze (2)
Virtual Popstar's Bday Party Master Kong Master Kong Dentsu Creative China (Mainland) Metaverse Technology landing Smarties China Bronze