MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Advertisers Global 2021

Masan Group

Overall rank

#104

Points

31.5

Awards won

4

Finalists

2

Location
Vietnam
Region
Global
Best in Show 0
Gold 0
Silver 2
Bronze 2
Finalist 2

Campaigns and Awards 2021

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
How a brand in a low-involvement category breaks the ‘commodity’ curse by hijacking one of the biggest youth trends in 2020 Chinsu Chili Masan Group Dentsu Redder Vietnam Social Media Marketing Smarties X Bronze
How a brand in a low-involvement category breaks the ‘commodity’ curse by hijacking one of the biggest youth trends in 2020 Chinsu Chili Masan Group iProspect Vietnam Social Media Marketing Smarties X Bronze
How a brand in a low-involvement category breaks the ‘commodity’ curse by hijacking one of the biggest youth trends in 2020 Chinsu Chili Masan Group Dentsu Redder Vietnam Video Advertising Smarties APAC Silver
How a brand in a low-involvement category breaks the ‘commodity’ curse by hijacking one of the biggest youth trends in 2020 Chinsu Chili Masan Group iProspect Vietnam Video Advertising Smarties APAC Silver
How a brand in a low-involvement category breaks the ‘commodity’ curse by hijacking one of the biggest youth trends in 2020 Chinsu Chili Masan Group Dentsu Redder Vietnam Social Media Marketing Smarties Vietnam Finalist
How a brand in a low-involvement category breaks the ‘commodity’ curse by hijacking one of the biggest youth trends in 2020 Chinsu Chili Masan Group iProspect Vietnam Social Media Marketing Smarties Vietnam Finalist