Top Advertisers Global 2024
Mars
Overall rank
#109
Points
47.0
Awards won
5
Finalists
5
Best in Show
0
Gold
0
Silver
2
Bronze
3
Finalist
5
Campaigns and Awards 2024
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| Skittles Thematic Campaign: Jump into the Rainbow | Skittles | Mars | EssenceMediacom | China | O2O / New Retail / Innovative & New Tech Sales Channels | Smarties APAC | Bronze |
| World's first Ultraman-themed Gaokao experience | Snickers | Mars | EssenceMediacom | China | Brand Experience | Smarties APAC | Finalist |
| Snickers Missprompting | Snickers | Mars | T&P | Brazil | AI Driven Creative Excellence | Big ideas Innovative use of AI in Advertising | Smarties Brazil | Finalist (2) |
| Rainbow Candy Theme Marketing: Jump into the rainbow and eat the rainbow | Skittles | Mars | EssenceMediacom | China | Brand Experience | O2O / New Retail / Innovative Sales Channels | Smarties China | Silver, Bronze |
| Snickers Missprompting | Snickers | Mars | Mirum | Brazil | AI Driven Creative Excellence | Big ideas Innovative use of AI in Advertising | Smarties Brazil | Finalist (2) |
| Rainbow Candy Theme Marketing: Jump into the rainbow and eat the rainbow | Skittles | Mars | GroupM | China | Brand Experience | O2O / New Retail / Innovative Sales Channels | Smarties China | Silver, Bronze |