MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Digital/Specialist Agencies APAC 2022

MSL

Overall rank

#2

Points

152.6

Awards won

20

Finalists

2

Location
Ho Chi Minh City
Region
APAC
Network
MSLGROUP
Best in Show 0
Gold 13
Silver 4
Bronze 3
Finalist 2

Campaigns and Awards 2022

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
Dragenz Rong Do Universal Robina Corporation MSL Vietnam User Experience (UX) & Design Smarties Vietnam Finalist
Keeping Festive Stories Virtually Alive Kinh Do Mondelēz International MSL Vietnam Creator / Influencer Marketing, Lead Generation Smarties Vietnam Gold, Bronze
The eKoin Heineken Heineken MSL Vietnam Instant Impact, Spatial Technology, User Experience (UX) & Design, Creator / Influencer Marketing, Customer Life-Cycle Marketing, O2O / New Retail / Innovative Sales Smarties APAC Gold (6)
The Hunt for Smooth Gears & eKoins Heineken Heineken MSL Vietnam Cross Platform - All Media, Spatial Technology Smarties Vietnam Silver, Finalist
Starverse: Brewing & Experiencing Heineken in the Metaverse Heineken Heineken MSL Vietnam Experimental / Innovation Technology, Cross Platform - Digital Only, Metaverse Smarties Vietnam Gold, Silver, Bronze
The eKoin Heineken Heineken MSL Vietnam Customer Life-Cycle Marketing, Instant Impact, Spatial Technology Smarties Vietnam Gold (2), Bronze
The eKoin Heineken Heineken MSL Vietnam Instant Impact, Creator / Influencer Marketing, Customer Life-Cycle Marketing, Spatial Technology, User Experience (UX) & Design Smarties X Gold (3), Silver (2)