MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Brands India 2023

Lay's

Overall rank

#11

Points

40.4

Awards won

2

Finalists

4

Region
India
Best in Show 0
Gold 0
Silver 1
Bronze 1
Finalist 4

Campaigns and Awards 2023

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
Smart Farm Lay's PepsiCo Leo Burnett India Brand Purpose / Activism, Data Insights / Contextual Marketing, Experimental / Innovation Technology, Social Impact Marketing Smarties India Silver, Finalist (3)
The Biochar Project Lay's PepsiCo Leo Burnett India Social Impact Marketing, Brand Purpose / Activism Smarties India Bronze, Finalist