MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Brands - Global 2024

L'Oréal


Overall Rank: 13
Points: 198.4
Awards Won: 13
Finalist(s) Achieved: 8

Best in Show(s) Won: 0
Gold(s) Won: 2
Silver(s) Won: 6
Bronze(s) Won: 5
Region: Global

Campaigns and Awards 2024

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

L'Oreal Content Pro: 51 Digital Akademi

L'Oréal

L'Oréal

51 Digital

Turkey

Creator / Influencer / Celebrity Marketing | Small Budget, Big Impact | Social Media Marketing

Smarties Europe

Gold, Silver (2)

Fire TV Drives Brand Uplift for a L'Oréal Launch

L'Oréal

L'Oréal

Wavemaker

India

Connected TV

Smarties India

Bronze

Media Innovation with Serie Expert DCO Activation

L'Oréal

L'Oréal

Wavemaker

India

Programmatic

Smarties India

Finalist

L'Oréal Digital Beauty Academy

L'Oréal

L'Oréal

Wavemaker

Philippines

Diversity? & ?Inclusion

Smarties Philippines

Finalist

Sayang? No, #ImWorthIt

L'Oréal

L'Oréal

Wavemaker

Philippines

Diversity? & ?Inclusion

Smarties Philippines

Bronze

BRIGHT REVEAL: Data-Driven Skincare Success

L'Oréal

L'Oréal


Turkey

Cross Digital Media Marketing | Data Insights / Contextual Marketing

Smarties Turkey

Silver, Finalist

Decoding Beauty:Data-Driven Segmentation & Growth

L'Oréal

L'Oréal

Mimeda

Turkey

Data Insights / Contextual Marketing | Personalization

Smarties Turkey

Silver, Finalist

L'Oréal Centralized Hair Salon CRM Project

L'Oréal

L'Oréal


Turkey

Customer Journey Marketing - Lead Generation / CRM

Smarties Turkey

Finalist

L'Oreal Content Pro: 51 Digital Akademi

L'Oréal

L'Oréal

51 Digital

Turkey

Small Budget, Big Impact

Smarties Turkey

Bronze

Decoding Beauty:Data-Driven Segmentation & Growth

L'Oréal

L'Oréal

Mimeda

Turkey

Data Insights / Contextual Marketing | Personalization | Instant Impact / Promotion

Smarties MEA

Silver, Bronze, Finalist

AI&Beauty: L'Oréal Türkiye's Media Transformation

L'Oréal

L'Oréal


Turkey

Innovative Use of AI in Advertising

Smarties MEA

Gold

L'Oreal Content Pro: 51 Digital Akademi

L'Oréal

L'Oréal

51 Digital

Turkey

Small Budget, Big Impact | Social Media Marketing | Creator / Influencer / Celebrity Marketing

Smarties MEA

Silver, Finalist (2)

Sayang? No, #ImWorthIt

L'Oréal

L'Oréal

Lit Lab Studios

Philippines

Diversity? & ?Inclusion

Smarties Philippines

Bronze