MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Advertisers - Europe 2021

L'Oréal


Overall Rank: 38
Points: 8.0
Awards Won: 33
Finalist(s) Achieved: 12

Best in Show(s) Won: 0
Gold(s) Won: 5
Silver(s) Won: 16
Bronze(s) Won: 12
Region: Europe

Campaigns and Awards 2021

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

Key Female campaign

L'Oréal

L'Oréal

TBWA\Vietnam

Vietnam

Brand Awareness / Experience, Cross Channel Integration

Smarties APAC

Gold, Silver

Key Female campaign

L'Oréal

L'Oréal

Starcom

Vietnam

Brand Awareness / Experience, Cross Channel Integration

Smarties APAC

Gold, Silver

The journey to inspire GenZ

Maybelline

L'Oréal

Circus Digital

Vietnam

Product / Service Launch

Smarties APAC

Bronze

The journey to inspire GenZ

Maybelline

L'Oréal

TikTok

Vietnam

Product / Service Launch

Smarties APAC

Bronze

The journey to inspire GenZ

Maybelline

L'Oréal

Starcom

Vietnam

Product / Service Launch

Smarties APAC

Bronze

#GreenBeauty

Garnier

L'Oréal

Wavemaker

Indonesia

Cross Mobile Integration

Smarties APAC

Silver

#GreenBeauty

Garnier

L'Oréal

M&C Saatchi

Indonesia

Cross Mobile Integration

Smarties APAC

Silver

#StandUp against street harassment

L'Oréal

L'Oréal

Wavemaker

Indonesia

Cross Mobile Integration

Smarties APAC

Bronze

#StandUp against street harassment

L'Oréal

L'Oréal

InMobi

Indonesia

Cross Mobile Integration

Smarties APAC

Bronze

#StandUp against street harassment

L'Oréal

L'Oréal

M&C Saatchi

Indonesia

Cross Mobile Integration

Smarties APAC

Bronze

Release Elseve: The family we always dreamed of

L'Oréal

L'Oréal

WMcCann

Brazil

Product / Service Launch

Smarties Brazil

Finalist

Connected with Salicyli C10

La Roche-Posay

L'Oréal

DOJO

Brazil

Data/Insights

Smarties Brazil

Finalist

We are a million!

Niely Cor&Ton

L'Oréal

Artplan

Brazil

Brand Experience

Smarties Brazil

Finalist

Freedom that comes from within

Yves Saint Laurent

L'Oréal

DOJO

Brazil

Brand Experience

Smarties Brazil

Finalist

#StandUp against street harassment

L'Oréal

L'Oréal

Wavemaker

Indonesia

Most Engaging Mobile Creative, Social Impact / Not-For-Profit, Purposeful Marketing

Smarties Indonesia

Silver (2), Finalist

#StandUp against street harassment

L'Oréal

L'Oréal

InMobi

Indonesia

Most Engaging Mobile Creative, Social Impact / Not-For-Profit, Purposeful Marketing

Smarties Indonesia

Silver (2), Finalist

#StandUp against street harassment

L'Oréal

L'Oréal

M&C Saatchi

Indonesia

Most Engaging Mobile Creative, Social Impact / Not-For-Profit, Purposeful Marketing

Smarties Indonesia

Silver (2), Finalist

#GreenBeauty

Garnier

L'Oréal

Wavemaker

Indonesia

Social Impact / Not-For-Profit, Purposeful Marketing

Smarties Indonesia

Bronze (2)

#GreenBeauty

Garnier

L'Oréal

M&C Saatchi

Indonesia

Social Impact / Not-For-Profit, Purposeful Marketing

Smarties Indonesia

Bronze (2)

"Rethinking Luxury business Transformation from Offline to Online"

Kiehl’s

L'Oréal

Wavemaker

Indonesia

Product / Service Launch

Smarties Indonesia

Finalist

"Rethinking Luxury business Transformation from Offline to Online"

Kiehl’s

L'Oréal

Facebook

Indonesia

Product / Service Launch

Smarties Indonesia

Finalist

"Rethinking Luxury business Transformation from Offline to Online"

Kiehl’s

L'Oréal

Google

Indonesia

Product / Service Launch

Smarties Indonesia

Finalist

The journey to inspire GenZ

Maybelline

L'Oréal

Circus Digital

Vietnam

Brand Awareness / Experience, Social Media Marketing, User Generated / Influencer Marketing

Smarties Vietnam

Gold, Silver (2)

The journey to inspire GenZ

Maybelline

L'Oréal

Starcom

Vietnam

Brand Awareness / Experience, Social Media Marketing, User Generated / Influencer Marketing

Smarties Vietnam

Gold, Silver (2)

The journey to inspire GenZ

Maybelline

L'Oréal

TikTok

Vietnam

Brand Awareness / Experience, Social Media Marketing, User Generated / Influencer Marketing

Smarties Vietnam

Gold, Silver (2)

Dream Long Frizz Killer Serum Launch – Bridge Project

L’Oréal

L'Oréal

Wavemaker

Turkey

Data/Insights

Smarties Turkey

Bronze

Dream Long Frizz Killer Serum Launch – Bridge Project

L’Oréal

L'Oréal

Google

Turkey

Data/Insights

Smarties Turkey

Bronze

Press Play // MENA // AdColony

Maybelline

L'Oréal

Digital Turbine

Egypt

Innovation

Smarties MENA

Finalist

Press Play // MENA // AdColony

Maybelline

L'Oréal

UM

Egypt

Innovation

Smarties MENA

Finalist