Top Brands China 2021
KFC
Overall rank
#4
Points
86.7
Awards won
9
Finalists
0
Best in Show
0
Gold
4
Silver
2
Bronze
3
Finalist
0
Campaigns and Awards 2021
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| The Growth of Colonel KI | KFC | Yum! Brands | Mindshare | China | Innovation | Smarties X | Bronze |
| The Growth of Colonel KI | KFC | Yum! Brands | Mindshare | China | Gaming / Gamification & E-Sports | Smarties APAC | Gold |
| KFC X Forbidden City: Thousands of lights will shine in the New Year | KFC | Yum! Brands | Isobar | China | Cross Media / Cross Mobile Integration | Smarties China | Bronze |
| The Growth of Colonel KI | KFC | Yum! Brands | Mindshare | China | Brand Awareness/ Product / Services Launch, Lead Generation / Direct Response / Conversions / Promotion, Relationship Building / CRM, Mobile Gaming, Gamification & E-Sports, Innovation, Best Use of User Generated Content for Communications | Smarties China | Gold (3), Silver (2), Bronze |