Top Media Agencies - MENA 2022

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Initiative

Overall Rank:	1
Points:	169.3
Awards Won:	17
Finalist(s) Achieved:	8

Best in Show(s) Won:	0
Gold(s) Won:	4
Silver(s) Won:	5
Bronze(s) Won:	8
Location:	Dubai
Region:	MENA
Network:	IPG Mediabrands

Campaigns and Awards 2022

Campaign Name	Brand	Advertiser	Agency	Location	Category	Awards Program	Awards Won
e& universe - the 1st Telco Brand in Metaverse in MENA	etisalat by e&	etisalat by e&	Initiative	United Arab Emirates	Metaverse	Smarties MENA	Bronze
Chief Island Officer	Yas Island	Miral Asset Management	Initiative	United Arab Emirates	Short or Long Form Video, Cross Platform - Digital Only, Social Media Marketing, Lead Generation, Instant Impact, Partnerships Marketing	Smarties MENA	Gold (2), Bronze, Finalist (3)
Easy Insurance - Insurance Made Simpler	etisalat by e&	etisalat by e&	Initiative	United Arab Emirates	Lead Generation	Smarties MENA	Finalist
GoWell - Keep getting better	etisalat by e&	etisalat by e&	Initiative	United Arab Emirates	Brand Purpose/Activism	Smarties MENA	Silver
Jack Ryan Season 3 - Innovation With Connected TV Advertising	Amazon Prime Video	Amazon	Initiative	United Arab Emirates	Partnerships Marketing, Cross Platform - All Media, Programmatic, Experimental / Innovation Technology	Smarties MENA	Silver, Bronze, Finalist (2)
LEGO	LEGO	KIRKBI	Initiative	United Arab Emirates	Diversity & Inclusion, Cross Platform - All Media, Short or Long Form Video, Lead Generation, Brand Experience	Smarties MENA	Silver (2), Bronze (2), Finalist
Jack Ryan	Amazon Prime Video	Amazon	Initiative	United Arab Emirates	Gaming, Gamification & E-Sports, User Experience (UX) & Design, Brand Experience	Smarties MENA	Bronze (2), Finalist
Yas Yas Baby	Yas Island	Miral Asset Management	Initiative	United Arab Emirates	Cross Platform - Digital Only, Brand Experience, Audio / Voice / Sonic Branding , Short or Long Form Video	Smarties MENA	Gold (2), Silver, Bronze