MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Agency Networks China 2023

IPG Mediabrands

Overall rank

#3

Points

60.7

Awards won

4

Finalists

0

Region
China
Network
Interpublic Group
Best in Show 0
Gold 0
Silver 1
Bronze 3
Finalist 0

Campaigns and Awards 2023

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
ExxonMobil: Mobil Super x LPL Activation Mobile Games & e-Sports Marketing, Bronze Mobil ExxonMobil UM China (Mainland) Mobile Game / E-sports Marketing Smarties China Bronze
Gucci Flora Gorgeous Gardenia Consumer Experience, Bronze Gucci Kering UM China (Mainland) Consumer Experience Smarties China Bronze
Have a Fierce Tiger Year WuSu Carlsberg Group Initiative China (Mainland) Cross Chanel Integration Smarties China Silver
Solving Kids-sized World Problems The LEGO Group KIRKBI Initiative China (Mainland) Creative Integration Smarties China Bronze