Top Agency Networks APAC 2023
IPG Mediabrands
Overall rank
#9
Points
145.1
Awards won
7
Finalists
4
Best in Show
0
Gold
0
Silver
2
Bronze
5
Finalist
4
Campaigns and Awards 2023
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| Little Heroes Big Power | The LEGO Group | KIRKBI | Initiative | China (Mainland) | Audio / Voice / Sonic Branding | Smarties APAC | Silver |
| FashionUp | Amazon | Amazon | Interactive Avenues | India | Creator / Influencer / Celebrity Marketing | Smarties India | Finalist |
| Citadel Initiation Program Introduces 1MN Fans to a New Spy Universe | Amazon Prime Video | Amazon | Interactive Avenues | India | Instant Impact / Promotion | Smarties India | Finalist |
| In-Play Mobile Ad Technology Delivers Sweet Success for Hershey’s Jolly Rancher Campaign | Jolly Rancher | The Hershey Company | Interactive Avenues | India | Gaming, Gamification & E-Sports | Smarties India | Bronze |
| #onefortherecord | OnePlus | Oppo | Interactive Avenues | India | Instant Impact / Promotion | Smarties India | Finalist |
| Power of Proximity | Amazon Fresh | Amazon | Interactive Avenues | India | Omnichannel Marketing | Smarties India | Finalist |
| Spotify India executes India’s first long-term Twitter trendjacking. | Spotify | Spotify | Interactive Avenues | India | Real Time Marketing | Smarties India | Bronze |
| ExxonMobil: Mobil Super x LPL Activation Mobile Games & e-Sports Marketing, Bronze | Mobil | ExxonMobil | UM | China (Mainland) | Mobile Game / E-sports Marketing | Smarties China | Bronze |
| Gucci Flora Gorgeous Gardenia Consumer Experience, Bronze | Gucci | Kering | UM | China (Mainland) | Consumer Experience | Smarties China | Bronze |
| Have a Fierce Tiger Year | WuSu | Carlsberg Group | Initiative | China (Mainland) | Cross Chanel Integration | Smarties China | Silver |
| Solving Kids-sized World Problems | The LEGO Group | KIRKBI | Initiative | China (Mainland) | Creative Integration | Smarties China | Bronze |