Top Advertisers APAC 2023
Heineken
Overall rank
#5
Points
285.9
Awards won
8
Finalists
6
Best in Show
0
Gold
0
Silver
2
Bronze
6
Finalist
6
Campaigns and Awards 2023
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| Edelweiss Festive - The First Snow Show in Vietnam | Edelweiss | Heineken | Red Star | Vietnam | Product and / or Service Launch | Smarties APAC | Silver |
| Festive Unexpected Gift List | Heineken | Heineken | Leo Burnett | Vietnam | Social Media Marketing | Smarties APAC | Finalist |
| Re-coding Life’s Algorithm with Music | Heineken | Heineken | Leo Burnett | Vietnam | Audio / Voice / Sonic Branding | Smarties APAC | Finalist |
| Cancel Proof | Heineken | Heineken | Leo Burnett | Vietnam | Creator / Influencer / Celebrity Marketing | Smarties APAC | Finalist |
| From Gems to Silver | Heineken | Heineken | Leo Burnett | Vietnam | Customer Journey Marketing - Lead Generation / CRM, Cross Digital Media Marketing | Smarties APAC | Bronze (2) |
| HEINEKEN Silver x AOV 2022 – CRACK THE CULTURE’S CODE OF GAMING | Heineken | Heineken | Red Star | Vietnam | Gaming, Gamification & E-Sports | Smarties APAC | Silver |
| Strongbow Festive 2023 - THE CULTURAL LEAP OF AN OUT-CIDER | Strongbow | Heineken | Golden Digital | Vietnam | Integrated Ecommerce Innovation | Smarties APAC | Finalist |
| Crystal Rave - The First-Ever Phygital Music Experience to Lead & Break Beer Convention to the Youngsters | Tiger Beer | Heineken | Red Star | Vietnam | Spatial / AR / VR / NFT / Metaverse Tech | Smarties APAC | Bronze |
| Soju Infused Lager Launch | Tiger Beer | Heineken | Red Star | Vietnam | Product and / or Service Launch, Brand Experience | Smarties APAC | Bronze, Finalist |
| Crystal Rave - The First-Ever Phygital Music Experience to Lead & Break Beer Convention to the Youngsters | Tiger Beer | Heineken | Hakuhodo | Vietnam | Spatial / AR / VR / NFT / Metaverse Tech | Smarties APAC | Bronze |
| Soju Infused Lager Launch | Tiger Beer | Heineken | Hakuhodo | Vietnam | Product and / or Service Launch, Brand Experience | Smarties APAC | Bronze, Finalist |