Top Holding Companies Global 2024
Havas Group
Overall rank
#6
Points
491.1
Awards won
27
Finalists
29
Best in Show
0
Gold
7
Silver
11
Bronze
9
Finalist
29
Campaigns and Awards 2024
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| #TheDonationMap | UNITED24 | Government of Ukraine | Havas Play | Spain | Small Budget, Big Impact | Customer (CX) / User Experience (UX) & Design | Smarties X | Gold, Bronze |
| Kia Outdoor Legends - A Gen Z Gaming Experience | Kia | Kia Motors | Havas Play | Indonesia | Customer Journey Marketing - Lead Generation / CRM | Smarties X | Finalist |
| Phone2Gold | Orange | Orange | Havas Play | Spain | Short or Long Form Video | Brand Purpose / Activism | Smarties X | Gold, Silver |
| The Hidden Story | L'Enfant Bleu | L'Enfant Bleu | Havas Play | Spain | Small Budget, Big Impact | Smarties X | Gold |
| “Screen It Like You Mean It” with Sanofi | Sanofi | Sanofi | Havas Media | US | Brand Purpose / Activism | Social Media Marketing | Social Impact Marketing | Smarties North America | Gold, Silver, Bronze |
| #TheDonationMap | United24 | Government of Ukraine | Havas Play | Spain | Gaming, Gamification & E-Sports | Brand Purpose / Activism | Social Impact Marketing | Smarties Europe | Bronze, Finalist (2) |
| Britain Get Talking "The Hardest Subject" | ITV | ITV | Uncommon Creative Studio | UK | Social Impact Marketing | Smarties Europe | Bronze |
| Combining Digital Targeting and Offline Sales | Finish | Reckitt | Havas Media | Turkey | Small Budget, Big Impact | O2O / New Retail / Innovative & New Tech Sales Channels | Smarties Europe | Silver, Finalist |
| Fine (P)Arts | Dove | Unilever | Havas Play | Spain | Brand Purpose / Activism | Social Impact Marketing | Diversity? & ?Inclusion | Smarties Europe | Finalist (3) |
| Finish Fusion Project | Finish | Reckitt | Havas Media | Turkey | Programmatic | Smarties Europe | Silver |
| JDE All it Takes is a Button | JDE Peet's | JAB Holding Company | Havas Market | Spain | O2O / New Retail / Innovative & New Tech Sales Channels | Smarties Europe | Finalist |
| Phone 2 Gold | Orange | Orange | Havas Play | Spain | Brand Purpose / Activism | Social Impact Marketing | Instant Impact / Promotion | Smarties Europe | Silver (3) |
| The Hidden Story | L'Enfant Bleu | L'Enfant Bleu | Havas Play | Spain | Brand Purpose / Activism | Social Impact Marketing | Smarties Europe | Gold (2) |
| The Outdoor Gaming Experience | Kia | Kia Motors | Havas Play | Spain | Gaming, Gamification & E-Sports | Smarties Europe | Finalist |
| AI-Driven Customer Journey Optimization | Motilal Oswal | Motilal Oswal | PivotRoots | India | Customer Journey Marketing - Lead Generation / CRM | Smarties India | Finalist |
| AIR | Amazon MX Player | Amazon | PivotRoots | India | Gaming, Gamification & E-Sports | Smarties India | Finalist |
| Brand Service Campaign | Amazon Prime Video | Amazon | PivotRoots | India | Personalization | Smarties India | Finalist |
| Innovative Use of Paid Search | Tata Motors | Tata Group | Havas Media | India | Small Budget, Big Impact | Smarties India | Silver |
| Lalbaugcha Prasad Delivered with Swiggy Instamart | Swiggy | Swiggy | Havas Play | India | Diversity? & ?Inclusion | Smarties India | Finalist |
| Low Cost, High Return Reactivation with KFC40 | KFC | Yum! Brands | PivotRoots | India | Instant Impact / Promotion | Smarties India | Finalist |
| Made In Heaven S2 | Amazon Prime Video | Amazon | PivotRoots | India | Cross Digital Media Marketing | Smarties India | Finalist |
| Mumbai Diaries S2 | Amazon Prime Video | Amazon | PivotRoots | India | Personalization | Smarties India | Finalist |
| Swiggy IPL 2024 | Swiggy | Swiggy | PivotRoots | India | Programmatic | Real Time Marketing | Smarties India | Bronze, Finalist |
| K+ Winning Play: Dynamic Ad Strategy for Euro 2024 | Vietnam Satellite Digital Television | CANAL+ | Havas Media | Vietnam | Programmatic | Smarties Vietnam | Bronze |
| BitHero Launch Campaign | BitHero | BitHero | Havas Media | Turkey | Omnichannel Marketing | Smarties Turkey | Finalist |
| Combining Digital Targeting and Offline Sales | Finish | Reckitt | Havas Media | Turkey | Data Insights / Contextual Marketing | O2O / New Retail / Innovative & New Tech Sales Channels | Small Budget, Big Impact | Smarties Turkey | Gold, Silver, Finalist |
| Finish Fusion Project | Finish | Reckitt | Havas Media | Turkey | Programmatic | Connected TV | Smarties Turkey | Finalist (2) |
| El Genio de Shell Box | Shell | Shell | DON | Argentina | Customer (CX) / User Experience (UX) & Design | Customer Journey Marketing - Lead Generation / CRM | Smarties Hispanic Latam | Finalist (2) |
| Veja Pisadinha | Veja | Reckitt | BETC | Brazil | Instant Impact | Social Media Marketing | Instant Impact | Smarties Brazil | Bronze, Finalist (2) |
| Amar é proteger. E proteger é SBP. | SBP | Reckitt | BETC | Brazil | Social Impact Marketing | Smarties Brazil | Finalist |
| e-Scents | Bom Ar | Reckitt | BETC | Brazil | Customer (CX) / User Experience (UX) & Design | Smarties Brazil | Finalist |
| Aircross - ASMR com Tatá Werneck | Citroën | Stellantis | BETC | Brazil | Creator / Influencer / Celebrity Marketing | Smarties Brazil | Finalist |
| Express Your Love | Durex | Reckitt | Havas Media | Turkey | Omnichannel Marketing | Creator / Influencer / Celebrity Marketing | Diversity? & ?Inclusion | Social Impact Marketing | Brand Purpose / Activism | Smarties Turkey | Silver (2), Bronze (2), Finalist |