MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Advertisers Global 2024

HP Inc.

Overall rank

#153

Points

34.7

Awards won

1

Finalists

6

Region
Global
Best in Show 0
Gold 0
Silver 0
Bronze 1
Finalist 6

Campaigns and Awards 2024

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
HP SEA OG OF INNOVATION (#HPtheOG) HP HP Inc. Singapore Social Media Marketing Smarties APAC Finalist
HP Omen rose to Rank 3 via full funnel strategy HP HP Inc. Amazon Ads India Integrated Ecommerce Innovation & Live Streaming Smarties X Bronze
HP and Amazon "Help Me Choose" Product Selector HP HP Inc. UK Customer (CX) / User Experience (UX) & Design Smarties Europe Finalist
HP Omen rose to Rank 3 via full funnel strategy HP HP Inc. Amazon Ads India Integrated Ecommerce Innovation & Live Streaming Smarties India Finalist
HP Spectre – India's 1st AI Enhanced Laptop HP HP Inc. MullenLowe Lintas India Short or Long Form Video Smarties India Finalist
HP's Creative Edge: Leveraging AI to Drive Premium HP HP Inc. Grey India Innovative Use of AI in Advertising Smarties India Finalist
#HPtheOG HP HP Inc. Thailand Small Budget, Big Impact Smarties Thailand Finalist