MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Brands - Vietnam 2023

Grab


Overall Rank: 2
Points: 169.4
Awards Won: 15
Finalist(s) Achieved: 8

Best in Show(s) Won: 0
Gold(s) Won: 5
Silver(s) Won: 9
Bronze(s) Won: 1
Region: Vietnam

Campaigns and Awards 2023

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

Travel Bravely

Grab

Grab


Vietnam

Real Time Marketing, Programmatic

Smarties APAC

Silver, Bronze

Digitalising Vietnam’s Farm-to-Door Supply Chain

Grab

Grab


Vietnam

Diversity & Inclusion, Integrated Ecommerce Innovation, O2O / New Retail / Innovative & New Tech Sales Channels

Smarties APAC

Gold (2), Silver

MYNAME Promocodes - Turning Grab Transport Drivers into GrabFood Affiliate Marketers

Grab

Grab


Vietnam

Social Impact Marketing, O2O / New Retail / Innovative & New Tech Sales Channels, Personalisation

Smarties APAC

Silver (3)

Weather Rescue - A Novo “Skincare” Solution For This Summer

Grab

Grab

Mindshare

Vietnam

Brand Experience, Real Time Marketing

Smarties Vietnam

Finalist (2)

Travel Bravely

Grab

Grab


Vietnam

Programmatic, Real Time Marketing

Smarties Vietnam

Gold, Finalist

Digitalising Vietnam’s Farm-to-Door Supply Chain

Grab

Grab


Vietnam

Integrated Ecommerce Innovation, Diversity & Inclusion, O2O / New Retail / Innovative & New Tech Sales Channels

Smarties Vietnam

Gold, Silver, Finalist

Highlands Coffee treats after every Grab Ride: CRM cross-selling with a twist

Grab

Grab


Vietnam

Real Time Marketing, O2O / New Retail / Innovative & New Tech Sales Channels, Short or Long Form Video

Smarties Vietnam

Silver, Finalist (2)

MYNAME Promocodes - Turning Grab Transport Drivers into GrabFood Affiliate Marketers

Grab

Grab


Vietnam

Social Impact Marketing, O2O / New Retail / Innovative & New Tech Sales Channels, Personalisation

Smarties Vietnam

Gold, Silver (2)

Weather Rescue - A Novo “Skincare” Solution For This Summer

Grab

Grab

Appier

Vietnam

Brand Experience, Real Time Marketing

Smarties Vietnam

Finalist (2)