Top Brands - Indonesia 2023
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Grab
| Overall Rank: | 3 |
| Points: | 80.4 |
| Awards Won: | 5 |
| Finalist(s) Achieved: | 3 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 2 |
| Silver(s) Won: | 3 |
| Bronze(s) Won: | 0 |
| Region: | Indonesia |
Campaigns and Awards 2023
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
#PesanUntukBerbagi: Sharing a special message during Ramadan driving donations via Grab |
Grab |
Grab |
M&C Saatchi Performance |
Indonesia |
Brand Purpose / Activism |
Smarties Indonesia |
Silver |
The Saving Simulator |
Grab |
Grab |
Indonesia |
Customer Journey Marketing - Lead Generation / CRM, Instant Impact / Promotion |
Smarties Indonesia |
Gold, Silver |
|
Increasing GrabBike bookings guaranteeing punctual rides or a compensation to users |
Grab |
Grab |
M&C Saatchi Performance |
Indonesia |
Cross Digital Media Marketing |
Smarties Indonesia |
Finalist |
Increasing Grab's awareness leveraging the power of OTT content during Ramadan |
Grab |
Grab |
M&C Saatchi Performance |
Indonesia |
Short or Long Form Video |
Smarties Indonesia |
Finalist |
We Can’t Talk About Football | World Cup Trend-jacking 2022 |
Grab |
Grab |
Indonesia |
Real Time Marketing |
Smarties Indonesia |
Finalist |
|
When audio delivers! A unique karaoke-like ad to ensure OVO's adoption on Grab |
Grab |
Grab |
M&C Saatchi Performance |
Indonesia |
Audio / Voice / Sonic Branding, Product and / or Service Launch |
Smarties Indonesia |
Gold, Silver |