MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Advertisers North America 2020

GlaxoSmithKline

Overall rank

#1

Points

206.2

Awards won

43

Finalists

0

Region
North America
Best in Show 3
Gold 18
Silver 13
Bronze 9
Finalist 0

Campaigns and Awards 2020

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
Back There Care Campaign Preparation H GlaxoSmithKline Revolution Digital USA Brand Awareness, Cross Media, Mobile Video, Mobile Social, Best in Show Smarties North America Best in Show, Gold (3), Silver
Back There Care Campaign Preparation H GlaxoSmithKline Grey USA Brand Awareness, Cross Media, Mobile Video, Mobile Social, Best in Show Smarties North America Best in Show, Gold (3), Silver
Back There Care Campaign Preparation H GlaxoSmithKline pGSK USA Brand Awareness, Cross Media, Mobile Video, Mobile Social, Best in Show Smarties North America Best in Show, Gold (3), Silver
Beauty Confessions Quiz ChapStick GlaxoSmithKline Revolution Digital USA Lead Generation / Direct Response / Conversions, Data/Insights Smarties North America Gold (2)
Beauty Confessions Quiz ChapStick GlaxoSmithKline Publicis Media USA Lead Generation / Direct Response / Conversions, Data/Insights Smarties North America Gold (2)
Emerge your best Emergen-C GlaxoSmithKline Grey USA Brand Awareness Smarties North America Silver
Emerge your best Emergen-C GlaxoSmithKline Revolution Digital USA Cross Media Smarties North America Bronze
Emerge your best Emergen-C GlaxoSmithKline Grey USA Cross Media Smarties North America Bronze
Emerge your best Emergen-C GlaxoSmithKline Publicis Media USA Cross Media Smarties North America Bronze
Pronamel Repair: Building A Role For Toothpaste In Self-care Sensodyne GlaxoSmithKline Weber Shandwick USA Mobile Social, Product / Services Launch Smarties North America Silver, Bronze
Pronamel Repair: Building A Role For Toothpaste In Self-care Sensodyne GlaxoSmithKline Facebook USA Mobile Social, Product / Services Launch Smarties North America Silver, Bronze
Pronamel Repair: Building A Role For Toothpaste In Self-care Sensodyne GlaxoSmithKline Instagram USA Mobile Social, Product / Services Launch Smarties North America Silver, Bronze
Pronamel Repair: Building A Role For Toothpaste In Self-care Sensodyne GlaxoSmithKline Twitter USA Mobile Social, Product / Services Launch Smarties North America Silver, Bronze
Pronamel Repair: Building A Role For Toothpaste In Self-care Sensodyne GlaxoSmithKline Smart Commerce USA Mobile Social, Product / Services Launch Smarties North America Silver, Bronze
Pronamel Repair: Building A Role For Toothpaste In Self-care Sensodyne GlaxoSmithKline Publicis Media USA Mobile Social, Product / Services Launch Smarties North America Silver, Bronze
Take Two Excedrin GlaxoSmithKline Weber Shandwick USA Brand Awareness Smarties North America Gold
Take Two Excedrin GlaxoSmithKline pGSK USA Brand Awareness Smarties North America Gold
Take Two Excedrin GlaxoSmithKline Epsilon USA Brand Awareness Smarties North America Gold
The Taste Drive Nicorette GlaxoSmithKline Weber Shandwick USA Cross Media Smarties North America Silver
The Taste Drive Nicorette GlaxoSmithKline Publicis USA Cross Media Smarties North America Silver
The Taste Drive Nicorette GlaxoSmithKline Epsilon USA Cross Media Smarties North America Silver
TUMS or Dare TUMS GlaxoSmithKline Weber Shandwick USA Product / Services Launch Smarties North America Gold
TUMS or Dare TUMS GlaxoSmithKline Publicis USA Product / Services Launch Smarties North America Gold