Top Advertisers Global 2020
GlaxoSmithKline
Overall rank
#5
Points
278.7
Awards won
50
Finalists
6
Best in Show
3
Gold
20
Silver
16
Bronze
11
Finalist
6
Campaigns and Awards 2020
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| GSK Centrum GNE | Centrum | GlaxoSmithKline | AdColony | MENA | Technology Innovation, Mobile Gaming Gamification & E-Sports, Inclusivity (during the pandemic) | Smarties MENA | Gold, Silver, Finalist |
| GSK Centrum GNE | Centrum | GlaxoSmithKline | Publicis One | MENA | Technology Innovation, Mobile Gaming Gamification & E-Sports, Inclusivity (during the pandemic) | Smarties MENA | Gold, Silver, Finalist |
| GSK Oral Sensodyne | Sensodyne | GlaxoSmithKline | AdColony | MENA | Mobile Video, Brand Awareness, Lead Generation / Direct Response / Conversions | Smarties MENA | Bronze, Finalist (2) |
| GSK Oral Sensodyne | Sensodyne | GlaxoSmithKline | Publicis One | MENA | Mobile Video, Brand Awareness, Lead Generation / Direct Response / Conversions | Smarties MENA | Bronze, Finalist (2) |
| Back There Care Campaign | Preparation H | GlaxoSmithKline | Revolution Digital | USA | Brand Awareness, Cross Media, Mobile Video, Mobile Social, Best in Show | Smarties North America | Best in Show, Gold (3), Silver |
| Back There Care Campaign | Preparation H | GlaxoSmithKline | Grey | USA | Brand Awareness, Cross Media, Mobile Video, Mobile Social, Best in Show | Smarties North America | Best in Show, Gold (3), Silver |
| Back There Care Campaign | Preparation H | GlaxoSmithKline | pGSK | USA | Brand Awareness, Cross Media, Mobile Video, Mobile Social, Best in Show | Smarties North America | Best in Show, Gold (3), Silver |
| Beauty Confessions Quiz | ChapStick | GlaxoSmithKline | Revolution Digital | USA | Lead Generation / Direct Response / Conversions, Data/Insights | Smarties North America | Gold (2) |
| Beauty Confessions Quiz | ChapStick | GlaxoSmithKline | Publicis Media | USA | Lead Generation / Direct Response / Conversions, Data/Insights | Smarties North America | Gold (2) |
| Emerge your best | Emergen-C | GlaxoSmithKline | Grey | USA | Brand Awareness | Smarties North America | Silver |
| Emerge your best | Emergen-C | GlaxoSmithKline | Revolution Digital | USA | Cross Media | Smarties North America | Bronze |
| Emerge your best | Emergen-C | GlaxoSmithKline | Grey | USA | Cross Media | Smarties North America | Bronze |
| Emerge your best | Emergen-C | GlaxoSmithKline | Publicis Media | USA | Cross Media | Smarties North America | Bronze |
| Pronamel Repair: Building A Role For Toothpaste In Self-care | Sensodyne | GlaxoSmithKline | Weber Shandwick | USA | Mobile Social, Product / Services Launch | Smarties North America | Silver, Bronze |
| Pronamel Repair: Building A Role For Toothpaste In Self-care | Sensodyne | GlaxoSmithKline | USA | Mobile Social, Product / Services Launch | Smarties North America | Silver, Bronze | |
| Pronamel Repair: Building A Role For Toothpaste In Self-care | Sensodyne | GlaxoSmithKline | USA | Mobile Social, Product / Services Launch | Smarties North America | Silver, Bronze | |
| Pronamel Repair: Building A Role For Toothpaste In Self-care | Sensodyne | GlaxoSmithKline | USA | Mobile Social, Product / Services Launch | Smarties North America | Silver, Bronze | |
| Pronamel Repair: Building A Role For Toothpaste In Self-care | Sensodyne | GlaxoSmithKline | Smart Commerce | USA | Mobile Social, Product / Services Launch | Smarties North America | Silver, Bronze |
| Pronamel Repair: Building A Role For Toothpaste In Self-care | Sensodyne | GlaxoSmithKline | Publicis Media | USA | Mobile Social, Product / Services Launch | Smarties North America | Silver, Bronze |
| Take Two | Excedrin | GlaxoSmithKline | Weber Shandwick | USA | Brand Awareness | Smarties North America | Gold |
| Take Two | Excedrin | GlaxoSmithKline | pGSK | USA | Brand Awareness | Smarties North America | Gold |
| Take Two | Excedrin | GlaxoSmithKline | Epsilon | USA | Brand Awareness | Smarties North America | Gold |
| The Taste Drive | Nicorette | GlaxoSmithKline | Weber Shandwick | USA | Cross Media | Smarties North America | Silver |
| The Taste Drive | Nicorette | GlaxoSmithKline | Publicis | USA | Cross Media | Smarties North America | Silver |
| The Taste Drive | Nicorette | GlaxoSmithKline | Epsilon | USA | Cross Media | Smarties North America | Silver |
| TUMS or Dare | TUMS | GlaxoSmithKline | Weber Shandwick | USA | Product / Services Launch | Smarties North America | Gold |
| TUMS or Dare | TUMS | GlaxoSmithKline | Publicis | USA | Product / Services Launch | Smarties North America | Gold |
| Campaign | Otrivin | GlaxoSmithKline | AdColony | South Africa | Media : Mobile Gaming Gamification & E-Sports | Smarties South Africa | Silver |