MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Creative Agencies Global 2020

Dentsu

Overall rank

#13

Points

60.0

Awards won

26

Finalists

15

Region
Global
Best in Show 2
Gold 8
Silver 10
Bronze 6
Finalist 15

Campaigns and Awards 2020

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
‘Make Tết Easy Again' With ViettelPay. Challenge Accepted! ViettelPay Viettel Dentsu Redder Vietnam Brand awareness, Cross media, Mobile video, Best in show, Cross Mobile Integration Smarties APAC Best in Show, Gold, Silver (2), Finalist
Canvas Of Pride Biti's Hunter Biti's Dentsu Redder Vietnam Purposeful Marketing Smarties APAC Silver
Extend Your Tet Table, Create More Meaningful Connections This Tet Coca-Cola Coca-Cola Company, The dentsumcgarrybowen Vietnam Mobile Video, Cross Media Smarties APAC Gold, Finalist
Lane - Embrace The Soul Of North Social Life Culture Pepsi PepsiCo Dentsu Redder Vietnam Product / Services Launch, Brand Awareness Smarties APAC Bronze, Finalist
Street - The First #Proudlymadeinvietnam Biti's Hunter Biti's Dentsu Redder Vietnam Mobile Audio / Voice Smarties APAC Silver
‘Make Tết Easy Again' With ViettelPay. Challenge Accepted! ViettelPay Viettel Dentsu Redder Vietnam Lead Generation / Direct Response / Conversions, Product / Services Launch, Mobile Video Smarties Vietnam Silver (2), Finalist
A Branded Conversation Hi-Jacking All Youngsters Attention In Tet Highlands Coffee Jollibee Foods Corporation Dentsu Redder Vietnam Product / Services Launch, Mobile Social, Mobile Video, Best In Show Smarties Vietnam Best in Show, Gold, Silver (2)
Canvas Of Pride Biti's Hunter Biti's Dentsu Redder Vietnam Product / Services Launch, Social Impact / Not For Profit, Purposeful Marketing, Innovation & Creativity Smarties Vietnam Gold, Silver, Finalist (2)
Lane - Embrace The Soul Of North Social Life Culture Pepsi PepsiCo Dentsu Redder Vietnam Brand Awareness Smarties Vietnam Finalist
Live The Life You Desire Generali Generali dentsu X Vietnam Brand Awareness Smarties Vietnam Gold
Sell Away Your Grudges For Tet Mirinda PepsiCo Dentsu Redder Vietnam Cross Media, Best Data Driven Display Creative Smarties Vietnam Gold, Finalist
Street - The First #Proudlymadeinvietnam Biti's Hunter Biti's Dentsu Redder Vietnam Cross Mobile Integration, Mobile Audio / Voice Smarties Vietnam Finalist (2)
Tet - Bringing Tet Home Biti's Hunter Biti's Dentsu Redder Vietnam Cross Media, Mobile Audio / Voice Smarties Vietnam Silver, Bronze
UCARE - The fast track innovation wins hearts during the 2nd wave of pandemic Biti's Biti's Dentsu Redder Vietnam Innovation & Creativity, Home Production Smarties Vietnam Finalist (2)
Your Everyday Life Is A Sport Revive PepsiCo Dentsu Redder Vietnam Product / Services Launch Smarties Vietnam Bronze
‘Make Tết Easy Again' With ViettelPay. Challenge Accepted! ViettelPay Viettel Dentsu Redder Vietnam Mobile App, Product / Services Launch Smarties X Bronze, Finalist
Canvas Of Pride Biti's Hunter Biti's Dentsu Redder Vietnam Social Good Smarties X Bronze
Cadillac Live Cadillac General Motors Dentsu USA Pivot Marketing Smarties X Gold
Cadillac Live Cadillac General Motors Dentsu USA Pivot Marketing Smarties X Gold
Safety Inside Out Durex Reckitt Benckiser dentsumcgarrybowen Vietnam Social Distancing Smarties X Finalist
Street - The First #Proudlymadeinvietnam Biti's Hunter Biti's Dentsu Redder Vietnam Multicultural Smarties X Finalist
The Fun Stimulator Always-on-content Campaign (2019 - 2020) Chupa Chups Perfetti Van Melle Dentsu One Vietnam Mobile Social Smarties X Bronze