MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Agency Networks - Global 2023

DDB Worldwide


Overall Rank: 21
Points: 108.7
Awards Won: 5
Finalist(s) Achieved: 8

Best in Show(s) Won: 0
Gold(s) Won: 3
Silver(s) Won: 1
Bronze(s) Won: 1
Region: Global
Network: Omnicom Group

Campaigns and Awards 2023

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

Chicken Big Mac - The only icon that matters ?

McDonald's

McDonald's

DDB Mudra Group

India

Social Media Marketing

Smarties India

Silver

EatQual 3.0

McDonald's

McDonald's

DDB Mudra Group

India

Diversity & Inclusion

Smarties India

Bronze

My own Golden Arches in my pocket.

McDonald's

McDonald's

TRACK

Germany

Customer Journey Marketing - Lead Generation / CRM

Smarties Germany

Gold

Turning Data into Value - Challenge Accepted!

Miles & More

Deutsche Lufthansa

TRACK

Germany

Data Insights / Contextual Marketing, Instant Impact / Promotion, Personalisation

Smarties Germany

Gold (2), Finalist

A Series of Stories

ING Bank

ING Group

Tribal Worldwide

Turkey

Social Media Marketing, Social / Influencer Commerce

Smarties Turkey

Finalist (2)

Mobile - Miracle Touch

ING Bank

ING Group

Tribal Worldwide

Turkey

Customer (CX) / User Experience (UX) & Design

Smarties Turkey

Finalist

Launch in Instalments

ING Bank

ING Group

Tribal Worldwide

Turkey

Product and / or Service Launch

Smarties Turkey

Finalist

Itaú educated people and reduced notifications and spending on scams and fraud.

Itaú Unibanco

Itaúsa

Africa

Brazil

Impacto Social/ Sem Fins Lucrativos/ ESG/ (Social Impact/ Not For Profit)

Smarties Brazil

Finalist

How a showstopping sale transformed RAKBANK’s fortunes

RAKBANK

RAKBANK

DDB

United Arab Emirates

Brand Experience, Small Business / Big Impact

Smarties MENA

Finalist (2)