MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Brands - Global 2024

Closeup


Overall Rank: 94
Points: 68.4
Awards Won: 3
Finalist(s) Achieved: 8

Best in Show(s) Won: 0
Gold(s) Won: 0
Silver(s) Won: 2
Bronze(s) Won: 1
Region: Global

Campaigns and Awards 2024

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won

CloseUp: Breaking Barriers & Celebrating Love

Closeup

Unilever

Mindshare

Indonesia

Brand Purpose / Activism

Smarties Indonesia

Silver

AR-Mobile Game Enhances Closeup's Brand Visibility

Closeup

Unilever

Mindshare

Philippines

Gaming, Gamification & E-Sports

Smarties Philippines

Finalist

Closeup Presents The Closeness Anthem

Closeup

Unilever

Mindshare

Philippines

Social Media Marketing

Smarties Philippines

Finalist

Dare to Get Closer with Closeup Love Tunes

Closeup

Unilever

Mindshare

Philippines

Innovative Use of AI in Advertising

Smarties Philippines

Finalist

Chama no Dia do Beijo com Closeup

Closeup

Unilever

MullenLowe

Brazil

AI-Powered Audience Engagement | AI-Powered Audience Engagement | AI Driven Creative Excellence | Big ideas Innovative use of AI in Advertising | Creator / Influencer / Celebrity Marketing | Creator / Influencer / Celebrity Marketing

Smarties Brazil

Silver, Bronze, Finalist (4)

AR-Mobile Game Enhances Closeup's Brand Visibility

Closeup

Unilever

Digital Turbine

Philippines

Gaming, Gamification & E-Sports

Smarties Philippines

Finalist