Top Media Agencies Global 2022
Carat
Overall rank
#11
Points
150.1
Awards won
11
Finalists
12
Best in Show
0
Gold
1
Silver
4
Bronze
6
Finalist
12
Campaigns and Awards 2022
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| The Perfect Match | Heinz | Kraft Heinz Company | Carat | Indonesia | Product / Service Launch | Smarties Indonesia | Silver |
| Snack Game | Fanta | The Coca-Cola Company | Carat | Turkey | Gaming, Gamification & E-Sports | Smarties EMEA | Finalist |
| Proceeds | Mastercard | Mastercard | Carat | Argentina | Geolocalización (Geotargeting), Integración de Plataformas & DOOH (Cross Platform – all medias or digital Only & DOOH) | Smarties Hispanic LATAM | Finalist (2) |
| The Life-Spending Genius Early Access | YOY | Industrial and Commercial Bank of China | Carat | Argentina | Audio / Voz / Sonic Branding (Audio / Voice / Sonic Branding), Lanzamiento de Producto / Servicio (Product / Service Launch) | Smarties Hispanic LATAM | Finalist (2) |
| 5G 23 Nisan Konseri | Vodafone | Vodafone | Carat | Turkey | Spatial Technology, XR Technology - (AR/VR/MR), Partnerships Marketing | Smarties EMEA | Gold, Bronze, Finalist |
| Her Şey Yanimda | Vodafone | Vodafone | Carat | Turkey | Product / Service Launch, O2O / New Retail/ Innovative Sales Channels, Cross Platform - All Media | Smarties Turkey | Silver, Finalist (2) |
| Unmissable QR Code | Vodafone | Vodafone | Carat | Turkey | Instant Impact, Cross Platform - All Media | Smarties EMEA | Silver, Finalist |
| Her Şey Yanimda | Vodafone | Vodafone | Carat | Turkey | O2O / New Retail / Innovative Sales Channels, Cross Platform - All Media | Smarties EMEA | Silver, Bronze |
| Safe Screen | Vodafone | Vodafone | Carat | Turkey | Customer Life-Cycle Marketing | Smarties Turkey | Bronze |
| Simple | Vodafone | Vodafone | Carat | Turkey | Lead Generation | Smarties Turkey | Bronze |
| Unmissable QR Code | Vodafone | Vodafone | Carat | Turkey | Instant Impact | Smarties Turkey | Bronze |
| Gamer Day campaign creates new codes of engagement & communication with GenZ gaming audiences | Intel | Intel | Carat | India | Gaming, Gamification & E-Sports | Smarties India | Finalist |
| Elevating laptop buyers’ research journey to build salience for Intel 12th Gen | Intel | Intel | Carat | India | Brand Experience, Social / Influencer Commerce | Smarties India | Finalist (2) |
| Avatar Project | Burberry | Burberry | Carat | China | Metaverse Technology landing | Smarties China | Bronze |