Top Media Agencies Global 2021
Carat
Overall rank
#7
Points
177.9
Awards won
13
Finalists
15
Best in Show
0
Gold
1
Silver
5
Bronze
7
Finalist
15
Campaigns and Awards 2021
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| Personal Assistant Maxi - WhatsApp Integration | İşbank | İşbank | Carat | Turkey | Social Messaging / Chat Apps / Text Messaging | Smarties X | Bronze |
| Street Hanoi Launch - How Biti's Hunter Introduced A New Perspective To Hanoi's Over-Exploited Pride | Biti's Hunter | Biti's | Carat | Vietnam | Best use of Branded Content, Social Media Marketing | Smarties APAC | Finalist (2) |
| Tracker Launching | Chevrolet | General Motors | Carat | Argentina | Lead Generation | Smarties Hispanic LATAM | Finalist |
| Onix – Toto Ferro | Chevrolet | General Motors | Carat | Argentina | Product / Service Launch | Smarties Hispanic LATAM | Bronze |
| The key of | Chevrolet | General Motors | Carat | Argentina | Audio / Sonic Branding | Smarties Hispanic LATAM | Finalist |
| Teleport- Coca-Cola Summer, Break your slumps with AR | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Data/Insights | Smarties EMEA | Silver |
| Spotify- Coca-Cola Summer, Absconders’ Playlist | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Location Based Services or Targeting | Smarties EMEA | Finalist |
| Promo & Deezer Collab 2020 | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Consumer Promotions | Smarties EMEA | Finalist |
| More More - Coca-Cola | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Mobile App, Inclusivity (during the pandemic) | Smarties EMEA | Finalist (2) |
| Turn Up Your Customized Summer | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Data/Insights | Smarties EMEA | Finalist |
| Gaming Happens with Intel | Intel | Intel Corporation | Carat | India | Gaming / Gamification & E-Sports | Smarties India | Finalist |
| PC Paathshala – pioneering an online learning ecosystem | Intel | Intel Corporation | Carat | India | Cross Channel Integration | Smarties India | Bronze |
| When Style Meets Substance | A Creative Collaboration | Intel | Intel Corporation | Carat | India | Most Engaging Mobile Creative | Smarties India | Silver |
| Building inroads for PC penetration with advertorial marathon | Intel | Intel Corporation | Carat | India | Best use of vernacular language in mobile advertising | Smarties India | Finalist |
| How Biti's Hunter introduced a new perspective to Hanoi's over-exploited Pride | Biti's Hunter | Biti's | Carat | Vietnam | Most Engaging Mobile Creative, Brand Awareness / Experience, Product / Service Launch | Smarties Vietnam | Silver (2), Bronze |
| Tet Season 5 - 2 locations, 1 destination, 1 connected story, revealing the true value and meaning of homing | Biti's Hunter | Biti's | Carat | Vietnam | Video Advertising | Smarties Vietnam | Finalist |
| Turn Up Your Customized Summer | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Data/Insights | Smarties Turkey | Finalist |
| Summer Music Uplifting Breaks | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Brand Experience, Cross Channel Integration | Smarties Turkey | Silver, Bronze |
| Spotify- Coca-Cola Summer, Absconders’ Playlist | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Location Based Services or Targeting | Smarties Turkey | Finalist |
| Dare To Be Silly - Halay Dance Filter | Fanta | The Coca-Cola Company | Carat | Turkey | Social Media Marketing | Smarties Turkey | Finalist |
| Promo & Deezer Collab 2020 | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Consumer Promotions | Smarties Turkey | Bronze |
| I'm in | Vodafone | Vodafone | Carat | Turkey | Gender Equality in Advertising | Smarties Turkey | Gold |
| More More - Coca-Cola | Coca-Cola | The Coca-Cola Company | Carat | Turkey | Mobile App | Smarties Turkey | Bronze |