Top Brands Global 2023
Bayer
Overall rank
#58
Points
70.1
Awards won
8
Finalists
5
Best in Show
0
Gold
2
Silver
2
Bronze
4
Finalist
5
Campaigns and Awards 2023
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| Serving the underserved in healthcare with Artificial Intelligence | Bayer | Bayer Group | MullenLowe Lintas | India | Experimental / Innovation Technology | Smarties India | Finalist |
| Igniting the Agricultural Revolution Bayer Vietnam Leads the Way! | Bayer | Bayer Group | Carnival | Vietnam | Social Impact Marketing | Smarties Vietnam | Silver |
| ASPIRIN´S DOOH CAMPAIGN: THE POWER OF DATA-DRIVEN TARGETING | Bayer | Bayer Group | EssenceMediacom | Austria | Data Insights / Contextual Marketing, Digital Out-of-Home (DOOH) | Smarties EMEA | Gold (2) |
| Kick Pain in the Aspirin | Bayer Vital GmbH | Bayer Group | OLIVER Agency | Germany | Personalisation | Smarties Germany | Bronze |
| Pioneering a high-value customers targeting approach using AI driven technologies | Bayer Vital GmbH | Bayer Group | EssenceMediacom | Germany | Experimental / Innovation Technology | Smarties Germany | Bronze |
| Welcome to Acid Town | Bayer Vital GmbH | Bayer Group | PEIX Health GmbH | Germany | Customer (CX) / User Experience (UX) & Design, Audio / Voice / Sonic Branding, Programmatic, Short or Long Form Video, Brand Experience | Smarties Germany | Silver, Bronze (2), Finalist (2) |
| ’Understanding Health’’Interactive Health Literacy Exhibiton | Bayer | Bayer Group | TAZEFIKIR ADVERTISING AGENCY | Turkey | Social Impact Marketing | Smarties Turkey | Finalist |
| Lullabies Spreading Goodness | Bayer | Bayer Group | MullenLowe | Turkey | Social Impact Marketing | Smarties Turkey | Finalist |