Top Advertisers Global 2021
BP
Overall rank
#20
Points
118.1
Awards won
8
Finalists
5
Best in Show
0
Gold
1
Silver
6
Bronze
1
Finalist
5
Campaigns and Awards 2021
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| Protect the Protector | Castrol | BP | Mindshare | China | Audio / Sonic Branding | Smarties X | Silver |
| Ultimate Victory in eSports | Castrol | BP | Mindshare | Vietnam | Consumer Promotions, Gaming / Gamification & E-Sports | Smarties Vietnam | Silver, Finalist |
| Ultimate Victory in eSports | Castrol | BP | Garena | Vietnam | Consumer Promotions, Gaming / Gamification & E-Sports | Smarties Vietnam | Silver, Finalist |
| Live Life Exhilarated | Castrol | BP | Mindshare | Vietnam | Video Advertising | Smarties Vietnam | Silver |
| Live Life Exhilarated | Castrol | BP | Ogilvy | Vietnam | Video Advertising | Smarties Vietnam | Silver |
| The ULTIMATE Launch | Castrol | BP | Mindshare | Vietnam | Brand Awareness / Experience, Product / Service Launch, Cross Channel Integration, Digital Out-of-Home (DOOH) | Smarties Vietnam | Bronze, Finalist (3) |
| Protect the Protector | Castrol | BP | Mindshare | China | Voice/Mobile Audio, Best Use of User Generated Content for Communications | Smarties China | Gold, Silver |