MMA Smarties Business Impact Index - Rankings Detail | MMA / Marketing + Media Alliance

MMA Smarties Business Impact Index - Rankings Detail

Top Advertisers Global 2023

Amazon

Overall rank

#16

Points

166.8

Awards won

17

Finalists

18

Region
Global
Best in Show 0
Gold 3
Silver 7
Bronze 7
Finalist 18

Campaigns and Awards 2023

Campaign Name Brand Advertiser Agency Location Category Awards Program Awards Won
FashionUp Amazon Amazon Interactive Avenues India Creator / Influencer / Celebrity Marketing Smarties India Finalist
Badtameez Dil'-Personalized Show Launch campaign Amazon Amazon Pivotroots India Personalisation Smarties India Finalist
Citadel Initiation Program Introduces 1MN Fans to a New Spy Universe Amazon Prime Video Amazon Interactive Avenues India Instant Impact / Promotion Smarties India Finalist
Power of Proximity Amazon Fresh Amazon Interactive Avenues India Omnichannel Marketing Smarties India Finalist
International Women’s Day: Celebrate #HerShe Twitch Amazon Philippines Creator / Influencer / Celebrity Marketing, Diversity & Inclusion Smarties Philippines Gold, Silver
Go Further & Grow Bigger Amazon Amazon PMAX Vietnam Omnichannel Marketing Smarties Vietnam Finalist
Prime Day Amazon Amazon Über Dijital Turkey Social Media Marketing, Social / Influencer Commerce Smarties EMEA Silver (2)
Prime Day Amazon Amazon Über Dijital Turkey Social / Influencer Commerce, Data Insights / Contextual Marketing, Social / Influencer Commerce, Social Media Marketing, Brand Experience, Creator / Influencer / Celebrity Marketing Smarties Turkey Gold (2), Silver (2), Finalist
1 common name, 1 big accusation: Netizens break the internet Amazon Amazon SoCheers India Small Budget, Big Impact Smarties X Finalist
Prime Day Amazon Amazon Über Dijital Turkey Creator / Influencer / Celebrity Marketing, Data Insights / Contextual Marketing, Social / Influencer Commerce Smarties X Finalist (3)
Words + Music Audible Amazon Wavemaker USA Creator / Influencer / Celebrity Marketing, Brand Experience Smarties North America Bronze, Finalist
Badtameez Dil'-Personalized Show Launch campaign Amazon Amazon Amazon Ads India Personalisation Smarties India Finalist
Jack Ryan Season 3 - Innovation With Connected TV Advertising Amazon Prime Video Amazon ArabyAds United Arab Emirates Partnerships Marketing, Cross Platform - All Media, Programmatic, Experimental / Innovation Technology Smarties MENA Silver, Bronze, Finalist (2)
Jack Ryan Amazon Prime Video Amazon ADscholars United Arab Emirates Gaming, Gamification & E-Sports, User Experience (UX) & Design, Brand Experience Smarties MENA Bronze (2), Finalist
Jack Ryan Season 3 - Innovation With Connected TV Advertising Amazon Prime Video Amazon Initiative United Arab Emirates Partnerships Marketing, Cross Platform - All Media, Programmatic, Experimental / Innovation Technology Smarties MENA Silver, Bronze, Finalist (2)
Jack Ryan Amazon Prime Video Amazon Initiative United Arab Emirates Gaming, Gamification & E-Sports, User Experience (UX) & Design, Brand Experience Smarties MENA Bronze (2), Finalist