Top Advertisers Global 2022
Alphabet
Overall rank
#8
Points
319.9
Awards won
22
Finalists
10
Best in Show
0
Gold
7
Silver
13
Bronze
2
Finalist
10
Campaigns and Awards 2022
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| Yellow May | Waze | Alphabet | Grupo Sal | Brazil | Impacto Social / Sem Fins Lucrativos / Ativismo de Marca / Diversidade & Inclusão/ ESG / Sem Fins Lucrativos (Social Impact / Not For Profit / Brand Purpose + Activism / D&I / ESG) | Smarties Brazil | Finalist |
| #SearchForChange | Alphabet | Toaster | India | Diversity & Inclusion, Product / Service Launch, Cross Platform - All Media, Short or Long Form Video, Creator / Influencer Marketing, Diversity & Inclusion | Smarties APAC | Gold, Silver (4), Finalist | |
| #SearchForChange | Alphabet | Lowe Lintas | India | Diversity & Inclusion, Product / Service Launch, Cross Platform - All Media, Short or Long Form Video, Creator / Influencer Marketing, Diversity & Inclusion | Smarties APAC | Gold, Silver (4), Finalist | |
| Reviews of Hope | Google Search | Alphabet | Toaster | Singapore | Personalization, Data Insights, Diversity & Inclusion | Smarties APAC | Silver, Bronze, Finalist |
| #SearchForChange | Alphabet | Lowe Lintas | India | Brand Experience, Diversity & Inclusion, Product / Service Launch | Smarties India | Gold (2), Silver | |
| Reviews of Hope | Google Search | Alphabet | Toaster | Indonesia | Data Insights, Search, Diversity & Inclusion, Personalization | Smarties Indonesia | Gold, Silver, Finalist (2) |
| Accelerate Vietnam Digital 4.0 | Alphabet | RSVP | Vietnam | Brand Purpose/Activism, Lead Generation, Social Impact Marketing | Smarties Vietnam | Gold, Finalist (2) | |
| Reviews of Hope | Google Search | Alphabet | Toaster | Indonesia | Personalization, Diversity & Inclusion | Smarties X | Gold, Finalist |
| #LoveNotes | YouTube | Alphabet | Toaster | USA | Cross Platform - Digital Only | Smarties North America | Bronze |
| Yellow May | Waze | Alphabet | Mutato | Brazil | Impacto Social / Sem Fins Lucrativos / Ativismo de Marca / Diversidade & Inclusão/ ESG / Sem Fins Lucrativos (Social Impact / Not For Profit / Brand Purpose + Activism / D&I / ESG) | Smarties Brazil | Finalist |
| The Shorts of YouTube Shorts | YouTube | Alphabet | DRUID Creative Gaming | Brazil | Marketing de MÃdia Social / Criadores & Influencers (Social Media Marketing / Creator / Influence Marketing) , Web 3.0 | Smarties Brazil | Silver (2) |